Consumer Trends We analyse income, spending, behaviour, demographics, and household makeup. Using an established framework, we evaluate long-term megatrends and annual global consumer trends that shape industries and drive product development.

Transform Your Innovation Strategy with Megatrends

4/25/2023
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Megatrends are powerful shifts in consumer behaviour that transform the future of business. Plan your innovation roadmap, build consumer-centric strategies and unlock your growth potential with this megatrend analysis report.

Take a look at our global consumer trends for the year

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Households are getting smaller, older and more urban, and this shift is redrawing consumer demand. This report quantifies where the next 439 million households…

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Household growth now comes from older people and people living alone. This report maps five trends: Silver Household Economy, Living Alone: The Rise of the Solo…

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