Aileen Supriyadi
Follow:

Aileen Supriyadi

Consultant

Singapore

English, Indonesian

Aileen is a Consultant at Euromonitor International, based in the company's Singapore office, with a focus on food, drinks, and tobacco research for Southeast Asia. She specialises in alternative foods and ingredients, food technology, nutrition and sustainability.

Aileen is an integral part of the global central project team for ingredients research. As part of this remit, she is involved in mentoring and setting up ingredients research across 15 offices. Aileen graduated with a bachelor's degree in Food Science and Technology from the National University of Singapore prior to joining Euromonitor International.

Related to Drinks

Article

The Trillion Litre Channel: Why Small Grocers Hold The Key

Globally, soft drinks sales are on course to reach one trillion litres by 2030. Yet very little of that growth will come from supermarket aisles in Europe or North America. It will instead come from kiranas, warungs, tiendas and kiosks across Africa, Asia and Latin America - markets where preserving affordability and entry-level brand accessibility are key. New AI-powered shelf audits can show what it takes to win in this fragmented, under-measured channel.

Author image
Senior Global Insight Manager: Soft Drinks
Article

The Rise of Chinese Beverage Brands in Southeast Asia

Southeast Asia remains an attractive region for Chinese beverage companies to expand and grow their global footprint. Following the footsteps of Chinese coffee and tea shops like Luckin and Chagee, beverage players like Eastroc Beverages and Nongfu Spring are expanding into Southeast Asia, becoming global beverage brands. Retail value sales of soft drinks in Southeast Asia will record a 3% CAGR over 2025-2030, hitting USD29.7 billion in 2030.

Author image
Asia Pacific Insight Manager: Beverages