Vilnius
English, Lithuanian
Aiste is a Global Surveys and Consumer Insights Consultant at Euromonitor, based in Vilnius. With over seven years of experience in consumer insights research, Aiste specialises in global tracking surveys and research methodologies.
Aiste's expertise encompasses questionnaire development, survey fielding management, and analysing global survey data tailored to specific industries, providing valuable insights to clients on consumer behaviour and emerging trends. She has a strong familiarity with key industries, including beauty and personal care, mobility, and wellness. Aistė previously worked on data in B2B surveys. She has a bachelor's degree in Sociology, and later studied Neurobiology.
As economic pressures and digital fatigue reshape priorities, the Euromonitor International Voice of the Consumer: Lifestyles Survey 2026, reveals where value, connection and aspiration are being redefined, and how brands can respond.
In 2025, beauty consumers are more intentional and informed than ever before. Insights from Euromonitor International’s Voice of the Consumer: Beauty Survey reveal a clear shift over the past five years—from routine-driven habits to strategic, personalised self-care.
Southeast Asia's EV market is growing rapidly, driven by sustainability awareness and innovation. Consumer expenditure on vehicle purchases is projected to surpass USD104 billion by 2029, with EV sales reaching 560,000. 60% of car owners believe EVs are more sustainable, presenting opportunities for automakers to capitalise on the trend.