Bogdanas Poletajevas
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Bogdanas Poletajevas

Senior Analyst

Vilnius

English, Russian, Lithuanian

Bogdanas is a Senior Research Analyst at Euromonitor International, based in the company’s Vilnius office. He is responsible for leading research efforts in the Central and Eastern Europe region covering the drinks and tobacco industries.

Bogdanas is responsible for commissioning research into non-alcoholic drinks, alcoholic drinks and tobacco in select markets in Central and Eastern Europe region, and is part of Euromonitor’s central project team for tobacco research. His expertise lies in market research, data analysis and forecasting. He has a deep understanding and interest in consumer behaviour and industry trends, both within his area of geographic specialism and on a global level.

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The Trillion Litre Channel: Why Small Grocers Hold The Key

Globally, soft drinks sales are on course to reach one trillion litres by 2030. Yet very little of that growth will come from supermarket aisles in Europe or North America. It will instead come from kiranas, warungs, tiendas and kiosks across Africa, Asia and Latin America - markets where preserving affordability and entry-level brand accessibility are key. New AI-powered shelf audits can show what it takes to win in this fragmented, under-measured channel.

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Senior Global Insight Manager: Soft Drinks
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The Rise of Chinese Beverage Brands in Southeast Asia

Southeast Asia remains an attractive region for Chinese beverage companies to expand and grow their global footprint. Following the footsteps of Chinese coffee and tea shops like Luckin and Chagee, beverage players like Eastroc Beverages and Nongfu Spring are expanding into Southeast Asia, becoming global beverage brands. Retail value sales of soft drinks in Southeast Asia will record a 3% CAGR over 2025-2030, hitting USD29.7 billion in 2030.

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Asia Pacific Insight Manager: Beverages