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Canada in 2040: The Future Demographic

March 2020

Net migration will drive population increase in Canada in 2019-40, accounting for over 80% of growth. Therefore, the population will become progressively more diverse with over one in four residents born overseas by the end of this timeframe. Ageing will be swift with a huge quarter of the population reaching retirement age (65+) by 2040, transforming the consumer landscape as lifestyles and spending adapt. Urban population will continue to rise with Toronto remaining the dominant city.

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Overview:

The Future Demographic reports provide insights on key population themes and how these are set to change over time. Track demographic trends, shifts in consumer profiles and gain an understanding of countries that offer the best prospects. Explore and make the most of the consumer markets of the future.

The Economies and Consumers in Canada report includes:

  • Snapshot of the population
  • Analysis of changing population structures
  • A look at the diversity of the population
  • Breakdown of the biggest cities by population size
  • Vital statistics
  • Historic and forecast data

This report answers:

  • What is the population size?
  • Is the population ageing?
  • How diverse is the population?
  • What are the levels of urbanisation?
  • How is the population set to change over time?
  • What is the overall health of the population?
  • Do we need to broaden our consumer base?
  • Will our target market continue to grow?
  • Are there opportunities to explore untapped potential?

Introduction

Key Findings (1)
Key Findings (2)

Canada in 2040

Summary
Canada and the World in 2040
Population Past, Present and Future
Ageing
Men and Women
Marriage and Divorce

Canada IN 2040

Births and Fertility
Life Expectancy and Deaths
Health
Migration
Diversity
Urbanisation

Canada In 2040

Cities
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Buy future demographic report to:

  • Understand the population structure of the consumer market and workforce
  • Track long-term demographic shifts which will impact consumer demand
  • Realise growth potential of the biggest cities
  • Identify target markets by diversity, age and sex

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