No claim, no gain: Winning your category with irrefutable data
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Chicago
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Catalina is a Consultant based in Euromonitor’s Chicago office. In her role, she covers home and technology industries in the US and North America region.
Catalina's research focus centres on the home care, home and garden, and toys and games industries. She is in direct and regular contact with key industry players providing industry forecast and strategic insights. Catalina has spoken at several conferences, including the Inspired Home Show 2023, Cookware and Bakeware Association’s 100th Annual Spring Member Meeting in 2022, the 2022 US Cleaning Products conference, and Sustainable Cleaning Products 2021. Originally from the south of Chile, Catalina attained a Bachelor of Arts degree in Communications (Cum Laude) at Universidad Alberto Hurtado in Santiago.
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
For a category that many had written off as a fad, foldable phones are enjoying an unexpected renaissance. Samsung, Xiaomi and Apple have all converged on a new design philosophy in 2026, and the result is the first wave of foldables that genuinely feel like products rather than prototypes.
A key trend in toys and games is the rise of the social media drop, where discovery, engagement and purchasing increasingly take place online. Our latest Chart of the Month looks at how toy companies are leveraging these platforms to turn attention into sales.