Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Sales of beer declined in 2023 in on- and off-trade volume terms as high inflation and rising living costs restricted consumer purchasing power. With money being tight many consumers were forced to focus on basic necessities and therefore they were…
Beer saw volume sales fall significantly in Hungary in 2023. Brewers held high expectations of restoring volume sales back to pre-pandemic levels during the year. However, these efforts fell short, and the beer market experienced a decline at the…
In 2023, beer consumption in Bulgaria decreased resulting in a decline in off-trade volume sales. Bulgarians spent more time out of the home and increased their level of domestic and foreign travel, thus lowering at-home beer consumption. The…
One significant trend observed in beer in Bosnia and Herzegovina in 2023 was the challenge posed by market saturation and escalating prices. As consumer preferences continued to evolve, the product area faced a decline in overall demand, particularly…
Adults in the Czech Republic consumed lower quantities of alcoholic drinks in 2023 due to the difficult economic climate and the growing preference for beverages with lower alcohol content. High inflation and the rising cost of living hindered…