Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Away-From-Home Tissue and Hygiene in Romania

Mar 2024

Despite persistent inflationary pressures impacting the budgets of many Romanians in 2023, there was a notable uptick in social activities such as dining out and traveling compared to the previous year, benefiting sales of away-from-home tissue and…

USD 1,195
Country Report

Away-From-Home Tissue and Hygiene in Poland

Mar 2024

In 2023, the away-from-home (AFH) tissue and hygiene landscape in Poland saw positive double-digit value growth as the landscape continued to recover from the impact of COVID-19. A strong recovery was particularly noted from the HORECA (Hotel,…

USD 1,195
Country Report

Away-From-Home Tissue and Hygiene in North Macedonia

Mar 2024

In North Macedonia, public and private sector investments in away-from-home tissue and hygiene products remained stable in 2023, resulting in moderate volume growth. In combination with the significant price increases and the impact of inflation,…

USD 1,195
Country Report

Wipes in Lithuania

Mar 2024

The sales performance of wipes in Lithuania faced multifaceted challenges throughout 2023. Despite being a staple household item, the product area encountered hurdles stemming from factors such as a restricted and, in some instances, diminishing…

USD 1,195
Country Report

Wipes in Latvia

Mar 2024

Moist toilet wipes experienced an unprecedented surge in demand throughout 2023, marking a significant milestone in the evolution of the wipes market. This surge was reflected in both value and volume metrics, with notable implications for consumer…

USD 1,195
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