Webinar
No claim, no gain: Winning your category with irrefutable data
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Follow:
Felipe Carreirao
Senior Research AnalystSantiago
English, Portuguese, Spanish, Castilian
Felipe is a Senior Research Analyst at Euromonitor International with a focus on home and technology in Latin America. Based in Santiago, he has more than 10 years of experience in researching fmcg and B2B industries.
Felipe produces content and analyses regarding the most relevant trends in Latin America and is responsible for Euromonitor’s relationship with some of the region’s most important players. He has a deep understanding of corporate activity and the current state of each industry. Felipe advises clients across a range of industries on the impact of local and global trends and has a special interest in the effects of the pandemic in Latin America, developing markets, and new product development.
Related to Payments and Lending
Article
K-Beauty Tech Sees Challenges Adapting to US Consumption
Since COVID-19, technology innovations and the adoption of cross-cutting consumer behaviour across countries have sharpened, through the impact of influencers on TikTok etc. Accessibility to trends worldwide consistently generates outsized impact within entire categories and industries. K-beauty devices substantially underlie these growth rates, with LED masks gaining popularity among US consumers. But what does that mean for K-beauty devices overall?
Article
From Social Commerce to Phygital Collectibles: Five Trends Reshaping Toys and Games
The toys and games industry is shifting from a focus on ownership to engagement, as consumers increasingly seek products that deliver social connection, self-expression, wellbeing and ongoing experiences. Social commerce, phygital ecosystems, kidult demand, localisation and mindful play are creating new opportunities for brands to extend engagement beyond the initial purchase and generate recurring revenue. Companies that successfully blend physical and digital play, build communities and create emotionally relevant experiences will be best positioned to capture future growth.
