Herbert Yum
Research Manager
Hong Kong
English, Chinese
Herbert leads a syndicated team of seven in the Hong Kong office, where he oversees all research projects for the Hong Kong and Taiwan markets, as well as covering all research for the services and payments industries across Southeast Asia.
Herbert is a Research Manager at Euromonitor International with a focus on the consumer and financial industries. He is based in Euromonitor's Hong Kong office, where he
advises clients across a range of subjects, including the apparel supply chain, beverages, precision cleaning, fresh food, consumer health and consumer finance. Prior to joining Euromonitor, Herbert worked as a PE & VC market data researcher, serving institutional clients on research work in the Asia Pacific region. Herbert is a CFA and FRM charterholder.