Webinar
No claim, no gain: Winning your category with irrefutable data
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Follow:
Hiromi Yamaguchi
Research ManagerSingapore
Japanese, English
Hiromi leads a team of talented analysts specialising in appliances and electronics, health and beauty, home products, luxury and fashion, and channels in Southeast Asia.
Hiromi is responsible for providing actionable data and insights that stimulate growth strategies, go-to-market concepts, and innovation. Hiromi also contributes through thought leadership pieces and briefings that discuss the industry trends of tomorrow. Hiromi previously worked on project management, ensuring high quality content was delivered within a clearly stated timeline.
Related to Payments and Lending
Article
K-Beauty Tech Sees Challenges Adapting to US Consumption
Since COVID-19, technology innovations and the adoption of cross-cutting consumer behaviour across countries have sharpened, through the impact of influencers on TikTok etc. Accessibility to trends worldwide consistently generates outsized impact within entire categories and industries. K-beauty devices substantially underlie these growth rates, with LED masks gaining popularity among US consumers. But what does that mean for K-beauty devices overall?
Article
From Social Commerce to Phygital Collectibles: Five Trends Reshaping Toys and Games
The toys and games industry is shifting from a focus on ownership to engagement, as consumers increasingly seek products that deliver social connection, self-expression, wellbeing and ongoing experiences. Social commerce, phygital ecosystems, kidult demand, localisation and mindful play are creating new opportunities for brands to extend engagement beyond the initial purchase and generate recurring revenue. Companies that successfully blend physical and digital play, build communities and create emotionally relevant experiences will be best positioned to capture future growth.
