Income and Expenditure: Brazil

October 2023

Brazil's per capita income is set to rise notably over the next five years, with Middle Youth shaping luxury spending patterns. Despite an expected decrease in income inequality, it will remain exceptionally high in global terms. Social class C will experience rapid growth, while social class E will remain prevalent. The Southeast region will continue to dominate the consumer market, particularly in transport spending. By 2030, Brazil is projected to drop two positions in the Wealth Index.

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Overview:

The Country Briefings series examine market potential, economic and consumer trends impacting each country and how they are set to change.

Each Country Briefing covers one of these topics:

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Income and Expenditure: Brazil

HEADLINES

Consumer Income
The highest earning population is set to be concentrated among Middle Youth
Social Classes/Inequality
Social class C to demonstrate fastest expansion among other social groups through to 2027
Consumer Expenditure
Rising costs of living will pressure consumer spending in Brazil
Wealth and Wealthy Consumers
Luxury market is considered highly concentrated in Brazil
Chart 1 Annual Gross Income Distribution by Age in Brazil 2022
Chart 2 Distribution of Income in Brazil: Key Metrics 2022-2027
Chart 3 Gross Income Growth Index in Brazil 2022-2027
Chart 4 Average Gross Income by Age in Brazil 2022-2027
Chart 5 Population by Income Bracket 2027
Chart 6 Gini Index 2022/2027
Chart 7 Households by Disposable Income (PPP) 2022-2027
Chart 8 Overview of Brazil’s Social Classes 2027
Chart 9 Social Class E by Age 2022/2027
Chart 10 Consumer Market and Spending in Brazil: Key Metrics 2022-2027
Chart 11 Consumer Expenditure in Top Regions: Size in 2027 and Growth over 2017-2027
Chart 12 Urban/Rural Consumer Expenditure in 2027
Chart 13 Household Expenditure in 2022
Chart 14 Consumer Spending by Category in Brazil 2022-2027: USD per Household
Chart 15 Index of Consumer Prices in Brazil over 2017-2022
Chart 16 Household Expenditure by Category in Brazil 2027
Chart 17 Brazil’s Wealth Landscape 2022-2030
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