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Country Briefing
Income and Expenditure: Guatemala
Nov 2017
US$250Added to Cart
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About This Report
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Affected by the country’s weaker external sector, growth of the Guatemalan consumer market decelerated in 2016. Despite rising levels of government social spending, income inequality in the country still ranks amongst the highest in the world, polarising the population between the haves and have nots. Guatemala’s strong demographic growth, limited discretionary spending capacity, and stark urban-rural divide will be factors influencing income and spending patterns in the country in the long run.
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Overview
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Country Briefings examine market potential, economic and consumer trends in major topics impacting each country.
There are four major subjects covered in each series:
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Income and Expenditure: Guatemala
Chart 1 SWOT Analysis: GuatemalaGROSS INCOME BY AGE
The age group 35-39 accounts for the largest share of top-income earners
Chart 2 Gross Income Distribution in GuatemalaSOCIAL CLASS COMPOSITION
Social class E is predominant in the country
Chart 3 Overview of Guatemala’s Social ClassesHOUSEHOLD INCOME DISTRIBUTION
The country’s income gap ranks amongst the largest in the world
Chart 4 Case Study on Household Income Distribution: GuatemalaChart 5 Household Income Distribution in Guatemala
CONSUMER EXPENDITURE BY CATEGORY
Communications is expected to remain as the fastest-growing category
Chart 6 Case Study on Consumer Expenditure by Category: GuatemalaChart 7 Consumer Spending in Guatemala
CONSUMER EXPENDITURE BY REGION
Metropolitana region is the country’s most important consumer market
Chart 8 Guatemala’s Consumer Market by RegionCONSUMER EXPENDITURE BY INCOME
Shocking differences in spending patterns between the wealthy and the poor
Chart 9 Consumer Spending by Income Type in GuatemalaREGIONAL COMPARISON
Chart 10 Guatemala versus Selected Latin American EconomiesWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.