Amid post-pandemic shifts, IKEA demonstrated remarkable resilience in the face of market challenges. Through strategic investments and enhanced omnichannel prowess, the company adeptly managed pricing amidst escalating costs. Notably, sizeable…
With a presence spanning continents, Ikea distinguishes itself as the sole player in the homewares and home furnishings stores channel with a truly global reach. Ikea is now embracing compact store formats and the conversion of existing outlets into…