John George
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John George

Senior Project Manager – Digital Share of Shelf

London

English

John is responsible for developing methods and executing projects which utilise Euromonitor's proprietary web scraped data.

John oversees the implementation of new research approaches into existing Euromonitor research projects, with a focus on automation and centralisation. John previously worked as a Project Manager for food and nutrition research. Prior to this John was a research analyst covering the ingredients industry.

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Top Five Trends Shaping Beauty and Personal Care in 2026 and 2027

Global beauty and personal care growth is accelerating as consumers demand tangible value, science-backed efficacy and emotional resonance. Five trends define 2026: Longevity reframes beauty as healthspan; Clean Reimagined moves from "free from" to substantiated proof; Emotional Micro-indulgence turns affordability into joy; Scroll to Shop collapses discovery and purchase into AI-led moments; Asian Wave positions the region as beauty's new centre of ingredient innovation and price-value balance.

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Global Insight Manager: Beauty and Personal Care