Executive Summary

Apr 2019
PROSPECTS
Weakened economy and high prices impact red meat sales

South Africa continues to face major economic challenges and this placed constraints on consumer spending throughout the review period. The situation deteriorated further in 2018, with the country falling into technical recession during the second quarter of the year.

Drought continues to impact South African meat market

2018 saw Western Cape still in the grip of the worst and most widespread drought seen in the country for 300 years. This drought has been having a severe impact on livestock production for the past three years as farmers do not have enough feed and water for their livestock and they have been forced to cull their lambs.

Listeriosis outbreak results in pork declines

The listeriosis outbreak which emerged in South Africa in October 2017 has resulted in declining pork production, placing further pressure on the country’s already beleaguered meat production industry. The outbreak resulted in more than 180 deaths before March 2018, when the cause was finally identified as Tiger Brands Ltd’s Enterprise Foods production facility in Polokwone.

Avian influenza outbreak of 2017 continues to impact poultry

The South African poultry industry has still not recovered from the 2017 outbreak of avian influenza which resulted in almost five million birds being culled to prevent the spread of the disease. Due to the shortage of birds, South Africa increased poultry imports in 2018, with Brazil supplying 52% of total imports.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Meat in South Africa

Samples:

FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview:

Discover the latest market trends and uncover sources of future market growth for the Meat industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Meat industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Meat in South Africa market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Meat in South Africa?
  • What are the major brands in South Africa?
  • What is the impact of commodities price fluctuations on local production and consumption?
  • What are the key campaigns and/or legislation driving Meat sales?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Food market research database.

Meat in South Africa - Category analysis

HEADLINES

PROSPECTS

Weakened economy and high prices impact red meat sales
Drought continues to impact South African meat market
Listeriosis outbreak results in pork declines
Avian influenza outbreak of 2017 continues to impact poultry
Summary 1 Major Processors of Meat

CATEGORY DATA

Table 1 Total Sales of Meat by Category: Total Volume 2013-2018
Table 2 Total Sales of Meat by Category: % Total Volume Growth 2013-2018
Table 3 Retail Sales of Meat by Category: Volume 2013-2018
Table 4 Retail Sales of Meat by Category: % Volume Growth 2013-2018
Table 5 Retail Sales of Meat by Category: Value 2013-2018
Table 6 Retail Sales of Meat by Category: % Value Growth 2013-2018
Table 7 Retail Sales of Meat by Packaged vs Unpackaged: % Volume 2013-2018
Table 8 Forecast Sales of Meat by Category: Total Volume 2018-2023
Table 9 Forecast Sales of Meat by Category: % Total Volume Growth 2018-2023
Table 10 Forecast Retail Sales of Meat by Category: Volume 2018-2023
Table 11 Forecast Retail Sales of Meat by Category: % Volume Growth 2018-2023
Table 12 Forecast Retail Sales of Meat by Category: Value 2018-2023
Table 13 Forecast Retail Sales of Meat by Category: % Value Growth 2018-2023

Fresh Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Moderate and sustainable growth continues to define fresh food in South Africa
Drought conditions continue to affect several fresh food categories
Supermarkets, traditional grocery retailers remain the leading distribution channels
Steady performance expected in fresh food over the forecast period

MARKET DATA

Table 14 Total Sales of Fresh Food by Category: Total Volume 2013-2018
Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2013-2018
Table 16 Retail Sales of Fresh Food by Category: Volume 2013-2018
Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2013-2018
Table 18 Retail Sales of Fresh Food by Category: Value 2013-2018
Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2013-2018
Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2013-2018
Table 21 Retail Distribution of Fresh Food by Format: % Volume 2013-2018
Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2018-2023
Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2018-2023
Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2018-2023
Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2018-2023
Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2018-2023
Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 2 Research Sources

Related Reports