Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Ready Meals Packaging in Saudi Arabia

Jul 2022

In 2020, demand for ready-to-cook frozen products in ready meals increased as the country entered a national lockdown period in the first half of the year. At this point, many consumers entered home seclusion to protect themselves and others from the…

USD 990
Country Briefing

Households: Qatar

Jul 2022

The number of households is set to increase rapidly in Qatar over 2021-2040, with couples with children remaining the dominant household type. While household earnings will reach pre-pandemic levels by 2024, the fastest household expenditure growth…

USD 300
Country Report

Beer in Saudi Arabia

Jul 2022

With alcoholic drinks prohibited under Islamic law, beer sales in the Saudi Arabian market are totally reliant on non alcoholic beer. The COVID-19 crisis led to a marked decline in non alcoholic beer sales in 2020. The Saudi Arabian Government took a…

USD 1,195
Strategy Briefing

Global Overview of the Education Industry

Jul 2022

The briefing examines how education industry performs globally and in the largest countries in terms of education output. The report also provides data for production, market size, imports, exports, industry’s costs, industry’s profitability and…

USD 1,325
Future Demographics

United Arab Emirates in 2040: The Future Demographic

Jul 2022

Population expansion in the United Arab Emirates in 2021-2040 will be slower than in previous decades due to net migration being low or negative. However, nearly nine in ten people will be foreign citizens in 2040 as reliance on foreign labour…

USD 990
Strategy Briefing

EV Readiness Index 2022

Jul 2022

The briefing introduces the 2022 Electric Vehicle (EV) Readiness Index which has been produced for 37 countries globally. The index seeks to assess the readiness of each country across four key pillars: Market Maturity, Income and Spending,…

USD 1,325
Cities

Iran Cities Review

Jun 2022

Although Ahvaz and Tehran remain Iran’s most economically vibrant cities, Karaj is expected to hold the greatest potential for future economic growth. However, challenges for the country’s cities will persist – rapid urbanisation and population…

USD 725
Strategy Briefing

Voice of the Consumer: Mobility Survey 2022 Key Highlights

Jun 2022

This visual report highlights the results of Euromonitor International’s 2022 Voice of the Consumer: Mobility survey, including the everyday transportation habits and attitudes of global consumers.

USD 1,325
Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

USD 1,325
Strategy Briefing

Global Overview of the Energy Industry

May 2022

The energy industry recovered in 2021, given the rapidly increasing crude oil and natural gas prices, and lifting lockdown measures. Reopening global economies allowed for increasing mobility and industrial and commercial activities, stimulating…

USD 1,325
Strategy Briefing

Global Economy, Finance and Trade Trends

May 2022

Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…

USD 1,325
Strategy Briefing

Digital Transformation in Logistics

May 2022

Supply chain localisation, e-commerce boom and growing focus on sustainability initiatives are driving changes in the logistics industry. The briefing examines how digital tools, process automation and autonomous driving technologies can help…

USD 1,325
Strategy Briefing

Global City Trends

Apr 2022

The briefing takes a global perspective of the key trends occurring in cities over 2016 to 2021. It goes on to provide forecast level data and insights for cities over 2021-2040, covering areas such as the economic, population and consumer spending…

USD 1,325
Strategy Briefing

Voice of the Industry: Beauty and Personal Care

Apr 2022

In the Voice of the Industry series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the beauty and personal care industry, drawing on a survey of 800 professionals working in beauty and…

USD 1,325
Strategy Briefing

Future of Personalised Healthcare

Apr 2022

The briefing examines how personalised healthcare market is evolving. The report also provides insights on the countries most ready to use personalised healthcare services, and the potential impact on the pharmaceuticals and medical sectors.

USD 1,325
Strategy Briefing

Plant-Based Eating and Alternative Proteins in Middle East and Africa

Mar 2022

Interest in plant-based eating and alternative proteins in the Middle East and Africa had been steadily rising pre-pandemic and was further accelerated by consumers looking at healthier options. The Middle East and Africa has the lowest per capita…

USD 1,325
Strategy Briefing

Top Five Digital Consumer Trends in 2022

Feb 2022

Technological advances in 2022 will continue to reshape shopping behaviour for digitally-savvy consumers. This report explores the top five tech-driven trends expected to reshape commerce the most in the year ahead. Some of the trends included in…

USD 1,325
Strategy Briefing

Consumer Cities 2022: Where to Look for Opportunities?

Jan 2022

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

USD 1,325
Strategy Briefing

The World Beyond the Pandemic: The Future of Work and Education

Jan 2022

The COVID-19 pandemic, technological disruption, globalisation reset and changing employee preferences have reshaped the way we work and learn. Businesses need to adopt new working models and become more flexible, people-centric and digitally-enabled…

USD 1,325
Strategy Briefing

Global Recovery Tracker: Q4 2021

Jan 2022

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

USD 1,325
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