Mikaely Correa
Follow:

Mikaely Correa

Research Analyst

São Paulo

English, Spanish, Castilian, Portuguese, French

Mikaely Correa is a Research Analyst based in São Paulo, Brazil, where she works on industries relating to services and payments.

Prior to her current role in services and payments, Mikaely focused on food and nutrition at Euromonitor, working on projects covering snacks, dairy and alternatives, cooking ingredients and meals, staple foods and fresh food and pet care. Her work now centres on consumer fooodservice, travel and tourism and consumer finance. Mikaely's diverse background includes Intellectual Property advising, tech industry experience, and the development of customised market research at the Brazil-Canada Chamber of Commerce, where she improved her analytical skills and provided shrewd insights to business leaders.

Related to

Article

Trends Redefining the Future of Car Rental

The global car rental industry is evolving beyond its traditional role of providing short-term vehicles for travellers. While tourism remains an important demand driver, operators are increasingly navigating rising fleet costs, higher financing expenses and changing consumer expectations. Success is no longer determined simply by fleet size or branch coverage. Instead, rental companies are being challenged to deliver greater flexibility, more seamless customer experiences and stronger operational efficiency.

Author image
Senior Consultant
Article

The Trillion Litre Channel: Why Small Grocers Hold The Key

Globally, soft drinks sales are on course to reach one trillion litres by 2030. Yet very little of that growth will come from supermarket aisles in Europe or North America. It will instead come from kiranas, warungs, tiendas and kiosks across Africa, Asia and Latin America - markets where preserving affordability and entry-level brand accessibility are key. New AI-powered shelf audits can show what it takes to win in this fragmented, under-measured channel.

Author image
Senior Global Insight Manager: Soft Drinks