A combination of natural increase and positive net migration will boost population expansion in Norway in 2020-2040. As the country ages and the population composition becomes more top heavy, consumer trends will change and state resources will be under increasing pressure. Urbanisation will continue to be swift with Oslo remaining the dominant city. Despite some challenges, Norway is set to remain an attractive consumer market due to its surging populace and high levels of prosperity.
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The Future Demographic reports provide insights on key population themes and how these are set to change over time. Track demographic trends, shifts in consumer profiles and gain an understanding of countries that offer the best prospects. Explore and make the most of the consumer markets of the future.
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