PEST Analysis: Tunisia

June 2021

Tunisia is blighted by frequent protests that worsen political instability and adversely impact peace. Exposure to tourism could scupper economic progress in the short term, but the country has struck trade deals that are likely to boost its external sector. Population ageing is a major trend and the consumer market is small, but rapid urbanisation could be appealing to consumer businesses. Internet penetration will continue to grow, as will mobile subscriptions, but innovation capacity is low.

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Country Profiles examine the economic and political trends in 210 countries and associated regions, serving as a one-stop-shop for data and analysis on the economy, political landscape and the business environment. This report series allows you to understand the macro-economic environment as a basis for strategic planning.

If you're in the Industry, Infrastructure and Environment industry in Tunisia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty

The Industry, Infrastructure and Environment in Tunisia report includes:

  • Analysis of the country's political and macroeconomic stability 
  • An overview of the economic structure and major industries
  • Latest economic performance

This report answers:

  • What is the economic outlook?
  • How stable is the political environment?
  • What are the country's risks and vulnerabilities?
  • What are the best sectors for investment?
  • Where should we focus our expansion strategy?
  • Which countries are moving up the value added chain away from primary sectors?

PEST Analysis: Tunisia


Chart 1 Main PEST Points in Tunisia


Chart 2 Political Environment Dynamics in Tunisia Summary 1 Political Environment Analysis in Tunisia


Chart 3 Economic Environment Dynamics in Tunisia Summary 2 Economic Environment Analysis in Tunisia


Chart 4 Social Environment Dynamics in Tunisia Summary 3 Social Environment Analysis in Tunisia


Chart 5 Technological Environment Dynamics in Tunisia Summary 4 Technological Environment Analysis in Tunisia

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  • Analyse growth opportunities and assess market potential
  • Develop market entry/exit strategies
  • Understand the likely path of economic growth
  • Examine risks and vulnerabilities of economies to support critical decision-making


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