In this Euromonitor podcast we analyse the recent sponsorship that sees Premier League giant Manchester City partner with Nestlé Professional. This partnership focuses on incorporating vegan and vegetarian options into the matchday experience for fans. Euromonitor discusses whether this deal might be a harbinger of a new area in food and beverage sponsorship in the UK and other key sports markets.
Food and Nutrition
Consumers are engaging with food and nutrition like never before. Our in-depth analysis examines the most important implications across the industry, providing market intelligence, original thinking and key insights.
Find content by
Will the Man City-Nestlé Partnership Bring Veganism to Matchdays?
12/13/2019
Share:
Explore More
Shop Our Reports
Reclaiming the Energy Market: Coffee’s Role in Modern Consumer Lifestyles
Energy management is reshaping coffee consumption as consumers seek more control over caffeine, focus and wellbeing across the day. Coffee risks losing key…
View ReportThe State of Marketplaces in FMCG E-Commerce in 2026
Marketplaces remain the cornerstone of FMCG e-commerce. However, their role is evolving as the broader digital commerce landscape becomes more fragmented and…
View ReportCompetitor Strategies in Staple Foods
This report examines how leading companies are shaping strategies in challenging times. Chief amongst the headwinds they face is a continued difficult consumer…
View Report