Sean Kreidler

Sean Kreidler

Head of Research

Tokyo

English, Spanish, Castilian

Sean leads Euromonitor's syndicated market research product and service offering for Japan. He develops expert analyst teams that produce insightful market research to inform our clients' business decisions.

Sean is responsible for delivering high quality market intelligence to a diverse client base across 30 fast moving consumer goods and services industries. Sean previously led market research projects on a variety of consumer industries across 20 countries in the Americas.

Related to Payments and Lending

Article

K-Beauty Tech Sees Challenges Adapting to US Consumption

Since COVID-19, technology innovations and the adoption of cross-cutting consumer behaviour across countries have sharpened, through the impact of influencers on TikTok etc. Accessibility to trends worldwide consistently generates outsized impact within entire categories and industries. K-beauty devices substantially underlie these growth rates, with LED masks gaining popularity among US consumers. But what does that mean for K-beauty devices overall?

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Research Analyst
Article

From Social Commerce to Phygital Collectibles: Five Trends Reshaping Toys and Games

The toys and games industry is shifting from a focus on ownership to engagement, as consumers increasingly seek products that deliver social connection, self-expression, wellbeing and ongoing experiences. Social commerce, phygital ecosystems, kidult demand, localisation and mindful play are creating new opportunities for brands to extend engagement beyond the initial purchase and generate recurring revenue. Companies that successfully blend physical and digital play, build communities and create emotionally relevant experiences will be best positioned to capture future growth.

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Global Insight Manager: Toys and Games

Events

In person Now live
7 October 2026 09:30 Japan Time

The 22nd APRCE Tokyo 2026

Japan – Tokyo International Forum, 3 Chome-5-1 Marunouchi, Chiyoda City, Tokyo 100-0005

APRCE Tokyo 2026 is the 22nd Asia-Pacific Retailers Convention & Exhibition, the region's premier retail industry event, bringing together retail leaders, innovators, and businesses from 18 countries and regions across the Asia-Pacific.

Speaker: Sean Kreidler