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Thomas Verryn
Snr Research and Country ManagerCape Town
English, Afrikaans
Thomas is a Senior Research Manager, specialising in food and drinks research, overseeing a team of analysts. He is also the Country Manager for Euromonitor’s South African operation.
Thomas Verryn has 20 years’ experience in research in a broad range of research fields, covering social, consumer and market research using a wide variety of methodologies. Thomas joined Euromonitor International in 2014 after working at Kantar TNS, and other local South African research houses.
Expertise
Related to Drinks
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The Rise of Chinese Beverage Brands in Southeast Asia
Southeast Asia remains an attractive region for Chinese beverage companies to expand and grow their global footprint. Following the footsteps of Chinese coffee and tea shops like Luckin and Chagee, beverage players like Eastroc Beverages and Nongfu Spring are expanding into Southeast Asia, becoming global beverage brands. Retail value sales of soft drinks in Southeast Asia will record a 3% CAGR over 2025-2030, hitting USD29.7 billion in 2030.
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Coffee’s Next Phase: Personalised Energy for Modern Lifestyles
Coffee has long been one of the world’s most established sources of everyday energy but is facing increasing competition. Modern consumers are seeking greater control over their energy, focus and wellbeing, while energy drinks and supplements often communicate their functional benefits more explicitly.
