Home Products Our experts uncover key changes in consumer lifestyles and product development shaping the global home products market landscape; looking across home care, home and garden and pet care.

Sustainability in the European Pet Food and Pet Care

1/8/2021
Karine Dussimon Profile Picture
Karine Dussimon Bio
Share:
 

Euromonitor International's pet care team recently spoke about authenticity and health positioning in pet food. Like these trends, sustainability is growing in the pet food and pet care market in Europe, and this trend is being amplified through packaging, ingredients and storytelling. One example of this is Czech company Pet Farm Family, which uses a dog named "Biscuit" to tell the story of their all natural, insect-based treats.

Interested in more insights? Subscribe to our content

Shop Our Reports

Inflation Surge in Home and Garden:State of the Industry

Challenges for the home and garden industry in 2021 and 2022 included unreliability in supply, with demand vastly exceeding supply, causing shortages and thus…

View Report

Voice of the Industry: Home Care

In the Voice of the Industry Survey series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the home…

View Report

Competitor Strategies in Pet Care

Pet care is a fast-growing industry. Mars and Nestlé remain global leaders, but their shares are being eroded by others at the top or smaller brands with…

View Report
Passport Our premier global market research database with detailed data and analysis on industries, companies, economies and consumers. Track existing and future opportunities to support critical decision-making across all functions within your organisation Learn More