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The Growing Importance of Sustainability in European Pet Care

Aleksandras Bacevicius Profile Picture
Aleksandras Bacevicius Bio
Margaux Laine Profile Picture
Margaux Laine Bio

Despite the recent market disruptions caused by the COVID-19 pandemic, sustainability in pet care is staying as relevant as ever before, proving to be the frontier for innovation in Europe. This past year, French company Hamiform launched Detox, a flavored water for rabbits. The water is packaged similarly to human products and is organic. New Global Pet, a dog and cat food distribution company in Portugal launched Aruba, which adheres to sustainability practices through its CO2-neutral production plant in Germany. Finally, Slovakian company Bow Bow is providing high quality, homemade pet treats that are organic and gluten-free.

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