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Drinks From coffee and kombucha to seltzer and champagne, we explore the latest insights on the consumer trends and new products shaping the drinks industry.

Top 3 Trends in Hot Drinks for Southeast Asia

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Coffee is no longer seen just as a beverage, but as part of a lifestyle. Therefore, curating unique experiences in coffee shops is becoming crucial to engage consumers and encourage them to spend more on a cup of coffee. The hot drinks industry in Southeast Asia has been evolving and will outpace any other beverages industry in terms of growth rates to 2023. In this video, Euromonitor identifies the top 3 regional trends in hot drinks in Southeast Asia.

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