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Australia

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Australia.

Australia StatisticsConsumer Lifestyles in Australia

Australia Country BriefingsFuture Demographics: Australia in 2030

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          Country Profile

          Australia: Country Profile

          Sep 2016

          The economy is transitioning from a reliance on the mining sector to a broader range of economic activities. Led by tourism, the service sector should make a major contribution to growth – especially if the Australian dollar remains weak. Soft ...

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          Country Report

          Adult Mouth Care in Australia

          Sep 2016

          Adult mouth care grew by 5% in current value terms in 2016, underperforming the review period CAGR of 6%. Slower growth can be attributed to a lack of new product development and category maturity. Oral care posed a key challenge to the growth of ...

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          Country Report

          Analgesics in Australia

          Sep 2016

          The Therapeutic Goods Administration (TGA) reviewed the use of codeine in Australia in 2015, proposing that it should be moved to prescription-only from pharmacy-only, which would move analgesics containing codeine from Schedule 3 to Schedule 4. The ...

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          Country Report

          Cough, Cold and Allergy (Hay Fever) Remedies in Australia

          Sep 2016

          Sales of cough, cold and allergy (hay fever) remedies tend to be seasonal, spiking in the winter and being largely dependent on the prevalence of colds and flu. In 2016, the category was supported by new innovations, with companies launching products...

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          Country Report

          Dermatologicals in Australia

          Sep 2016

          Dermatologicals recorded current value growth of 3% in 2016, with sales supported by the ageing population as well as an increasing number of skin disorders and allergies. Many of the categories in dermatologicals are being driven by the ageing ...

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          Country Report

          Digestive Remedies in Australia

          Sep 2016

          Unhealthy diets and poor eating habits due to busy and stressful lifestyles as well as an ageing population continued to support the performance of digestive remedies in 2016, with the category growing by 4% in current value terms. However, the ...

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          Country Report

          Eye Care in Australia

          Sep 2016

          The use of electronic devices and technology supported the growth of eye care in 2016. Consumers are spending increasing amounts of time in front of electronic screens, both for work and leisure, resulting in eye strain, tiredness and dry eye. Other ...

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          Country Report

          Herbal/Traditional Products in Australia

          Sep 2016

          Australian consumers in 2016 continued to be drawn to herbal/traditional products due to greater concerns about the amount of chemicals they put in their bodies. They are also increasingly taking a more proactive approach to their health, favouring ...

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          Country Report

          NRT Smoking Cessation Aids in Australia

          Sep 2016

          Australia’s tough stance on tobacco, including strong regulation, increasing taxation and anti-smoking measures, continued to contribute to consumers attempting to quit smoking in 2016, in turn supporting sales of NRT smoking cessation aids. In 2016,...

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          Country Report

          Consumer Health in Australia

          Sep 2016

          Consumer health in Australia recorded positive growth in 2016, albeit slower than that seen in 2015, which was driven by booming Chinese demand for Australian-made vitamins and dietary supplements. In fact, the growth seen in 2015 was the strongest ...

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          Country Report

          Sleep Aids in Australia

          Sep 2016

          The category in 2016 was supported by the spillover effect of Asian demand for Australian-made vitamins and dietary supplements, with many Chinese consumers holding Australian products in high regard due to the country’s strict regulations and clean ...

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          Country Report

          Sports Nutrition in Australia

          Sep 2016

          Australians’ keen interest in fitness continued to support the growth of sports nutrition in 2016, with both serious athletes and casual users making purchases in the category, driven by increased awareness of the importance of protein for energy, ...

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          Country Report

          Vitamins and Dietary Supplements in Australia

          Sep 2016

          Vitamins and dietary supplements registered healthy current value growth of 6% in 2016 as the category continued to benefit from demand from Chinese consumers. The category witnessed a boom in demand in 2015, growing by 27% in current value terms, ...

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          Country Report

          Weight Management and Wellbeing in Australia

          Sep 2016

          Weight management and wellbeing sales have suffered in recent years as consumers have changed their attitudes, switching from quick fix weight loss through the consumption of meal replacement products and supplements to permanent lifestyle changes ...

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          Country Report

          Wound Care in Australia

          Sep 2016

          Wound care recorded modest current value growth of 1% in 2016, with the category impacted by the entrance of new low-cost brands. Furthermore, discount pharmacies such as Chemist Warehouse and My Chemist offered significant discounts compared to ...

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          Country Report

          Packaging Industry in Australia

          Sep 2016

          As Australian consumers are increasingly time-poor, they have embraced a number of pack types. The presence of stand-up pouches, for example, has expanded into a number of product areas, such as baby food and yoghurt. This trend is not only found in ...

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          Country Report

          Traditional Toys and Games in Australia

          Sep 2016

          Licensing was a major driver of sales in 2015, heavily influencing growth in dolls, dress-up and role play, and action figures and accessories. Some of the major licensed properties of the year were heavily influenced by major movie releases, ...

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          Country Report

          Video Games in Australia

          Sep 2016

          Following the launch of the PlayStation 4 and Xbox One in 2013, next generation consoles continued in full swing in 2015. Both Sony and Microsoft continued to campaign hard during the year in an attempt to gain market share in Australia. Aggressive ...

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          Country Report

          Toys and Games in Australia

          Sep 2016

          Toys and games in Australia recorded strong current value growth in 2015, outperforming the CAGR of the review period. In toys and games, video games posted double-digit growth, which drove sales in 2015, while sales of traditional toys and games ...

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          Country Report

          Eyewear in Australia

          Aug 2016

          Eyewear in Australia continued to record positive current value growth in 2016, with sales driven by consistent demand and the increasing prevalence of eye disorders. However, value growth was slightly weaker than the review period average as ...

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