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No claim, no gain: Winning your category with irrefutable data
28 Oct 26 | GMT: 03:00 PMJoin this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Euromonitor International
The Fibre Opportunity: What We Can Learn From Protein
1 Oct 26High protein is the widest-diffusing functional claim of the last decade in food and drink, and the cautionary tale attached to it is now visible in the numbers. Full diffusion delivered tonnage but eroded margin. Fibre is the next claim on that road, and its slower, more conditional climb is not a weakness – handled well, it is what will protect its pricing power.
Karine Dussimon
Dairy Products and Alternatives: Key Trends into 2027
1 Oct 26Dairy is moving from premiumisation to mass-premiumisation. Brands must deliver affordable quality that retains mainstream consumers and drives value, making price more decisive than before.
Emil Fazira
Why Asian Cuisine is a Compelling Growth Opportunity
13 Aug 26Asian cuisine has moved into the mainstream of global food culture driven by travel, cultural evolution, and globalisation. Notably, brands that first established credibility among diaspora communities have found a more reliable path to mainstream consumer trust than those pursuing mass-market entry without that foundation. The real growth prize lies beyond ethnic enclaves, however.
Emil Fazira
El Niño's Potential Impact on Latin American Consumer Goods
31 Jul 26A very strong El Niño event, very likely to occur in late 2026 and/or early 2027, could affect agriculture, food prices, energy demand and supply chains across Latin America. Heavy rains can disrupt crops and logistics, reduced harvests can increase food prices, heat can lift cooling needs, and damage to transport routes or production lines can affect product availability. The last major El Niño event, in 2023-2024, brought record global heat, severe droughts, wildfires and extreme rainfall, generating economic and food security impacts.
Carmen Silva
Proteinmaxxing and the Future of Protein Demand
13 Jul 26At a time when the food industry is struggling under the combined pressure of tough demographics, consumers pulling back on spending, geopolitical trouble, and rising costs of inputs, there has been at least one notable bright spot: protein. Consumers have shown a remarkable and enduring interest in high-protein products in virtually every format and category. But how long can this last? Are we nearing the end of the Age of Proteinmaxxing?
Matthew Barry