B2B drives market demand, with B2B spending representing 100.0% of total demand in 2023. Nielsen (India) Pvt Ltd is the largest company in India, generating 7.9% of the industry’s total turnover value in 2023. The industry is fragmented, with the top five companies generating 15.4% of total production value in 2023. The total number of companies increases in 2023, to 72,499 units. The costs of the industry increase by 4.1% in 2023, largely driven by rising B2B costs. The industry’s profitability decreases and stands at 14.0% of turnover in 2023, the 15th highest regionally. With turnover of USD1.9 billion, India accounts for 4.5% of the Asia Pacific total in 2023.
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This Euromonitor industrial report provides unique information on Market Research in India: ISIC 7413. With this industrial report, you’ll be able to explore the industry from its sources of supply to its buyers. The Market Research in India: ISIC 7413 report includes: Industry datagraphics including production data, exports, imports, cost structure, and profitability
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