Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Spain. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
However, the popularity of Spain as an inbound destination has also led to renewed concerns about “overtourism” in the country, whereby the local Spanish people express displeasure about high numbers of visitors. These concerns tend to be localised…
Travel in Spain continues to enjoy healthy growth in 2024, albeit at slowing rates compared to the initial post-pandemic boom. Indeed, Spain maintains its appeal to key inbound markets such as the UK, France, and Germany; as well as attracting…
Lodging (destination) in Spain is benefitting from demand created by the resurgence of travel overall in 2024. Whilst levels of growth in travel have slowed down since the immediate post-pandemic rebound, Spanish hotels continue to see demand from…
Booking in Spain continues to benefit from the rebound in tourism in 2024, with both online and offline travel intermediaries seeing a healthy performance. That said, online sales are stronger than offline, as consumers have become accustomed to the…
A big story in airlines in Spain in 2024 concerns the planned merger of Air Europa (Air Europa Líneas Aéreas SAU (NBO) and Globalia Group (GBO)) and Iberia (IBERIA - Líneas Aéreas de España SA (NBO) and International Consolidated Airlines Group SA…
Madrid and Bilbao are Spain’s most economically vibrant cities, while Madrid holds the highest potential for future economic growth. High internet connectivity is setting up major cities for the adoption of smart city solutions. However, challenges…
In 2023, Spanish honey producers were facing challenges that included a low harvest yield due to drought and competition from low-quality imported honey, particularly from China. This has intensified cost and competitive pressures for local…
While some other pack types might be recording better performances in sauces, dips and condiments, glass jars are still the leading pack type in this category. Glass is impermeable and airtight, which helps to preserve the freshness, aroma and…
Processed meat and seafood continued to be affected by high prices in 2023, even if inflation had stabilised after peaking during 2022. Companies, unable to fully pass on costs to consumers in the previous year, once again raised their prices in…
Shelf stable beans were the only category in shelf stable fruit and vegetables that registered positive growth in Spain in 2023. As staple products in the Spanish diet, beans are widely used in traditional dishes and benefit from stable demand. The…
Plant-based dairy products have been less impacted by inflation as they are not reliant on raw milk prices, which soared in 2022. The costs of other plant-based ingredients have remained relatively stable, so that producers have managed to keep…
In 2023, there was strong demand for chilled gazpacho and salmorejo soups during Spain’s hotter periods. These refreshing, ready-to-eat soups are traditional favourites among Spaniards and tourists seeking a cool, convenient meal. As a result, PET…
Record growth in milk prices during 2022 led to sharp inflation in dairy products, with the impact of this continuing into 2023. Dairy producers were therefore faced with significant pressure from rising input costs, making livestock farming…
Ferrero Group has introduced a new, thinner wrapping for its Kinder Bueno range, reducing the plastic layer by 23%, while still maintaining product freshness and protection. This innovation follows collaboration with upstream suppliers to develop…
Special baby milk formula was the best performer in milk formula in 2023, seeing positive growth in retail volume terms. Manufacturers are addressing common issues like allergies to cow’s milk protein and other intolerances. In addition, many parents…
HDPE bottles are the leading pack type in both beauty and personal care as a whole and the bath and shower category in packaging unit volume terms in Spain. The durability and resistance to impact of HDPE bottles make them ideal for daily use in…
In 2024, overall, yoghurt and sour milk products in Spain is projected to see retail volume stagnation but positive, if slower, retail current growth. This follows two years marked by decreases in retail volume sales and double-digit increases in…
Plant-based dairy in Spain is projected to register further healthy retail volume and current value growth in 2024. Plant-based milk is set to remain the dominant category and continue to see growth in terms of retail volume and current value sales…
In other dairy in Spain in 2024, chilled and shelf stable desserts is projected to see a slight decline in retail volume sales, but perform well in terms of retail current value growth. The maturity of this other dairy category and the increasing…
The consumption of drinking milk products in Spain is projected to continue to fall, albeit slightly, in retail volume terms in 2024. Although high inflation, which was responsible for double-digit retail current value growth in 2022-2023, is not…