No claim, no gain: Winning your category with irrefutable data
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
London
Italian, English
Brando is a Research Analyst based in Euromonitor’s London headquarters. He researches multiple industries, ranging from beauty and personal care to home and garden, tobacco and consumer finance. He has a special interest in consumer trends and new product development.
Brando has an industry background in fashion and luxury, having previously worked for a luxury retailer in its marketing team. Apart from his professional experience, Brando also has a passion for arts and culture. He has worked for a cultural foundation in its press and operations departments, gaining valuable experience in the industry. Additionally, he currently runs his own arts and technology magazine, highlighting his entrepreneurial spirit and interest in innovation.
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Luxury brands have long refined the purchase moment: the lighting, the associate, the packaging, an unhurried pace – each element converting interest into desire, and desire into margin. AI-mediated commerce is changing this, as AI systems experience none of the elements luxury historically relied on.
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