Cosmin Dan
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Cosmin Dan

Project Manager - Channels

Vilnius

Romanian,�Moldavian, Moldovan, English

In his role as Project Manager, Cosmin leads a global team of analysts, responsible for implementing research methods into new product development in retail channels. While managing all project stakeholders, Cosmin is responsible for the final delivery and integrity of a best-in-class dataset.

Cosmin has built his path at Euromonitor, starting as a research analyst, and moving on to a senior consultant role specialising in services and payments (retail, consumer finance, travel, consumer foodservice, digital consumer). Leveraging his extended experience in retail, Cosmin stepped in as Project Manager for channels (retail and digital consumer) research. In his previous work outside of Euromonitor, Cosmin demonstrated an entrepreneurial, results-oriented mindset, focusing on identifying opportunities and unmet demand, with innovative and personalised solutions targeting both businesses and consumers.

Related to Digital Shopper

Article

Inside the AI Recommendation Shelf: How Brands Get Discovered

Two in three consumers globally are using ChatGPT to search for products, according to Euromonitor International's Voice of the Consumer: Digital Shopper Survey, fielded March 2026. Unlike traditional search, where shoppers navigate pages of results, AI assistants narrow the consideration set to a smaller selection of products. Understanding how a brand enters and exits a recommendation is therefore becoming a crucial new dimension of digital visibility. To explore this, Euromonitor tested 1,000 shopper-style scalp care prompts across ChatGPT and Gemini in the UK and US, varying persona, tone, and writing style. Every response was coded for the brands mentioned, the language used to describe them, and the sources cited.

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Global Insight Manager: E-Commerce
Article

Prime Days 2026 Signal Saturation in the US Though Many Brands Gain

This year, when Amazon moved its Prime Day period from July to June, competitors again followed, though sales declined for Amazon when comparing June 2026 to July 2025 among industry categories tracked by Euromonitor. Only beauty and personal care realised gains, growing 1.6% overall. Nevertheless, Prime Day still offered a lift for many brands, revealing a consumer cohort on the lookout for niche labels marketing clean ingredients, non-toxic formulations, and wellness.

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Research Analyst