Standardised coverage and timely analysis helping you to understa...
Standardised coverage and timely analysis helping you to understand in-depth detail on the income levels and spending habits of consumers around the world.
Canada has an ageing population and a modest birth rate. Its population in 2023 continued to be mainly city-based, and bolstered by immigration, adding to increasing racial-ethnic diversity. Canada’s homes have excellent broadband access and there…
The French population remains diverse owing to continued influx of immigrants, while businesses are becoming increasingly to cater to varying needs of different consumers. Ageing population and changing household dynamics are reshaping spending…
Brazil’s population is projected to maintain a solid growth rate despite slightly contracting birth rates, largely thanks to rising life expectancy. While childless families will become more popular among Brazilians, households with children will…
Longer life expectancy, falling birth rates and the growing influence of younger generations are transforming Vietnam’s consumer landscape. Millennials and Gen Z are gaining influence, while single-person households are seeing rapid growth.…
Mexico's population is set to grow steadily through to 2040, maintaining a youthful demographic led by Gen Alpha and Gen Z, yet emigration is expected to offset some of the growth. Gen Z is set to have the highest average incomes, with millennials…