Health and Beauty We examine the trends underlying the growth of the global marketplace in health, beauty and hygiene. Our analysts will point the way forward by highlighting critical innovations and behaviours that are driving industry evolution.

Videos

Video

競合他社に対する自社ボタニカル製品のポートフォリオ評価

Euromonitor International

Euromonitor International

21 Sep 21

ユーロモニター・インターナショナルが提供するオンラインSKU追跡ツール「Via」は、SKUデータを活用することで、例えば「ボタニカル(植物由来)」といった特徴を持つ商品の品揃えと、それらが全ヘアケア商品に占める割合を把握できるだけでなく、商品特徴ごとの市場規模を推計することもできます。

Video

Optimising Pricing Strategy Using Via

Kayla Villena

Kayla Villena

10 May 21

In this video, Juan Hacelas, Via Integration Advisor and Kayla Villena, Consultant - Beauty and Fashion walk you through how use e-commerce data to help you with your pricing strategy. Using the example of skin care, Juan and Kayla talk about the…

Video

Vegan Certification in Beauty and Personal Care

David Ingemar Hedin

David Ingemar Hedin

21 Apr 21

Vegan certification is of growing importance in Beauty and Personal care, and is one of the 150+ claims and positionings that are analyzed across 11 industries in the Passport system Product Claims and Positioning. The chart below shows the trend of…

Video

Measuring the Share of Benefit Spaces in Skin Care

Euromonitor International

Euromonitor International

26 Mar 21

Across skincare, there are a number of benefits and product claims used to market products and attract consumers. Using Euromonitor's Via and Passport systems, we can map out product claims for competing anti-ager brands and estimate the value of…

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Growths and Declines in Beauty and Personal Care Categories in Western Europe

Mylan Prime

Mylan Prime

24 Mar 21

Out of all beauty categories in Western Europe, fragrances and colour cosmetics have been most impacted by the pandemic. Reduced social interactions and working at home means that consumers had less reason to purchase these products. A standout…

Video

Beauty and Personal Care in Western Europe after COVID

Chloe Maarek

Chloe Maarek

22 Mar 21

Beauty and Personal Care in Western Europe suffered a decline in 2020 as a result of lockdowns, social restrictions and shop closures. Although the region's top markets remained slightly resilient, sunny Mediterranean countries that are heavily…