Israel

Yoghurt and sour milk products is expected to see strong current value growth in Israel in 2024. Protein infused products are proving to be the main growth driver of the yoghurts market. Consumers are increasingly interested in living a healthy…

Wound care is set to see current value growth in Israel in 2024. The category is seeing increased value sales as consumers demand more advanced wound care. There is a growing demand for products that deliver faster wound healing properties, minimise…

After two years of strong growth which have seen womenswear recovering from the declines seen during the pandemic, in 2023, the category’s growth is expected to slow down. The limited growth in womenswear has been driven by the challenging economic…

Wipes saw current value growth in Israel in 2023. During the year, the prices of wipes, along with many other products, continued to rise, while discounts became smaller and less frequent. Israeli consumers are usually loyal to brands in the baby…

Wine saw volume sales increase in Israel in 2023. Hacarem raised the prices of its wine brands in January 2023 for on-trade establishments, with the off-trade channel also expected to see increases. Dalton Winery’s prices will increase by up to 8%,…