KT&G Corp in Tobacco

March 2023

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This report comes in PPT.


Euromonitor International's report on KT&G Corp delivers a detailed strategic analysis of the company's business, examining its performance in the Tobacco market and the global economy. Company and market share data provide a detailed look at the financial position of KT&G Corp, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of KT&G Corp.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of KT&G Corp provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Tobacco research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Executive summary
Top companies at a glance
KT&G Corp’s global footprint
Company overview
Cigarettes: KT&G’s core category
Heated tobacco: Global expansion of the Lil brand
Category growth comparisons into the future
KT&G speeds up expansion in APAC revamping tobacco’ old image
Cigarettes: Asia Pacific and MEA see growth
Cigarettes: Capsule cigarettes gain importance
Cigarettes: Growing presence of slimmer formats
Cigarettes: Esse brand’s growing presence in the global landscape
Cigarettes: Esse brand’s growing presence in the global landscape
South Korea is the biggest market by volume for KT&G Corp
KT&G Corp’s portfolio of brands across key markets
Heated tobacco: Increasing its presence outside South Korea
Cigarettes: Asia Pacific continues to be KT&G’s main market
Heated tobacco products: Expansion to Europe
Executive summary
Projected company s ales – FAQs
Projected company s ales – FAQs


Passport Tobacco covers the seven major tobacco categories: Cigarettes, Cigars & Cigarillos, Smoking tobacco (made up of Pipe tobacco and RYO tobacco), Smokeless Tobacco (snuff and chewing tobacco), E-Vapour Products (closed and open); Heated Tobacco; and Tobacco Free Oral Nicotine. Smoking paraphernalia such as pipes, rolling papers, lighters or matches, etc., are not included, nor are nicotine replacement therapy (NRT) products, which are part of Euromonitor's Passport Consumer Healthcare database.

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