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Lee Linthicum
Research Director - New ProductsLondon
English
Lee oversees the development of new market intelligence products at Euromonitor International. He works closely with clients to understand their market insight needs, and continuously evaluates new data sources and methodologies to develop new solutions that address our clients’ business problems.
Most recently, Lee supported the launch of Euromonitor’s new platforms for Innovation, E-Commerce and Sustainability. He has also helped develop products to leverage Euromonitor’s web data extraction and data science capabilities, including Euromonitor’s e-commerce price and assortment tracking solutions. Lee is a seasoned market intelligence professional with more than two decades experience researching and delivering insights on global consumer goods from a category and retailing perspective. Prior to his current role, he managed Euromonitor’s research for the global food and pet care industries.
Expertise
Related to E-commerce
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Retail competition’s next phase will be shaped by how effectively retailers influence demand, conversion and loyalty across an increasingly connected journey. Discovery, conversion and speed are becoming competitive battlegrounds as technology reshapes how demand is created and captured. GenAI, social commerce and quick commerce are opening new routes to consumers, forcing retailers to rethink how they earn and sustain loyalty, not just how they sell.
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Luxury Is Becoming AI’s Blind Spot
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