No claim, no gain: Winning your category with irrefutable data
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Chicago
English, Hindi
Sonali is a Research Analyst for the beauty and fashion industry. So far, her expertise is focused on the baby care, sun care, vitamins and dietary supplements markets in the US.
Sonali is actively involved in market sizing and forecasting, and writing industry reports. She further supports clients by providing insight on key consumer trends, category performances, competitive intelligence and future industry outlook. Before joining Euromonitor, Sonali worked for various healthcare and fmcg clients during her time in Accenture and Infiniti Research.
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Few categories reveal as much about Latin American consumers as those that accompany some of life’s most intimate stages: baby diapers, menstrual care and adult incontinence. Their development across the region is being reshaped by demographic shifts, evolving lifestyles, new consumer priorities and cultural barriers that still limit access. In a challenging environment for the industry, these categories invite us to look beyond the product and open a much-needed conversation about wellbeing, access and dignity.
Beauty’s shift towards efficacy is changing the role of packaging. As consumers seek more targeted and results-driven solutions, brands are turning to pharmaceutical-inspired formats that reinforce precision, convenience and scientific credibility.