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Country Report

Malaysia Flag Dishwashers in Malaysia

| Pages: 34

Price: US$990

About this Report

Executive Summary

TRENDS

  • Dishwashers again posted positive volume growth in 2015, aided by its small sales base. The majority of Malaysian consumers have little need for dishwashers, as they are already used to hand washing their dishes. The high unit price of dishwashers makes consumers still sceptical of the cost benefit in owning a dishwasher.

COMPETITIVE LANDSCAPE

  • BSH Home Appliances’s volume share rose to 38% in 2015, allowing it to consolidate its leadership in dishwashers during the year. Its strong distribution network coupled with its comprehensive product portfolio contributed to the player’s performance and leadership.

PROSPECTS

  • Dishwashers’ growth potential is likely to remain limited in 2015-2020, with the majority of consumers still doubtful of a dishwasher’s capability, and the category is expected to slow down in volume growth terms over the forecast period compared with the review period average. However, busy lifestyles among urban, high-income consumers, coupled with their improved disposable incomes, will support their willingness to purchase dishwashers, for the perceived ability to ease household workload.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Dishwashers industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dishwashers industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dishwashers in Malaysia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Dishwashers in Malaysia?
  • What are the major brands in Malaysia?
  • How has this high unit price, low global penetration category been affected by recessionary pressure?
  • Is there a trend to slimline machines in Malaysia?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

Table of Contents

Dishwashers in Malaysia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Dishwashers by Category: Volume 2010-2015
  • Table 2 Sales of Dishwashers by Category: Value 2010-2015
  • Table 3 Sales of Dishwashers by Category: % Volume Growth 2010-2015
  • Table 4 Sales of Dishwashers by Category: % Value Growth 2010-2015
  • Table 5 Sales of Dishwashers by Format: % Volume 2010-2015
  • Table 6 NBO Company Shares of Dishwashers: % Volume 2011-2015
  • Table 7 LBN Brand Shares of Dishwashers: % Volume 2012-2015
  • Table 8 Forecast Sales of Dishwashers by Category: Volume 2015-2020
  • Table 9 Forecast Sales of Dishwashers by Category: Value 2015-2020
  • Table 10 Forecast Sales of Dishwashers by Category: % Volume Growth 2015-2020
  • Table 11 Forecast Sales of Dishwashers by Category: % Value Growth 2015-2020

Consumer Appliances in Malaysia - Industry Context

EXECUTIVE SUMMARY

Earth-friendly trend continues

The trend for artificially intelligent home appliances grows

Steady market growth at a slower pace is anticipated

Consumer appliances is a red ocean market

Traditional channels continue to rule

KEY TRENDS AND DEVELOPMENTS

Falling oil prices hurt Malaysia’s economy

Distribution channels overlap

Energy-efficiency initiatives become more important

Competition in the market escalates

MARKET INDICATORS

  • Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2010-2015
  • Table 13 Replacement Cycles of Consumer Appliances by Category 2010-2015

MARKET DATA

  • Table 14 Sales of Consumer Appliances by Category: Volume 2010-2015
  • Table 15 Sales of Consumer Appliances by Category: Value 2010-2015
  • Table 16 Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
  • Table 17 Sales of Consumer Appliances by Category: % Value Growth 2010-2015
  • Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2010-2015
  • Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2010-2015
  • Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2010-2015
  • Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2010-2015
  • Table 22 Sales of Small Appliances by Category: Volume 2010-2015
  • Table 23 Sales of Small Appliances by Category: Value 2010-2015
  • Table 24 Sales of Small Appliances by Category: % Volume Growth 2010-2015
  • Table 25 Sales of Small Appliances by Category: % Value Growth 2010-2015
  • Table 26 NBO Company Shares of Major Appliances: % Volume 2011-2015
  • Table 27 LBN Brand Shares of Major Appliances: % Volume 2012-2015
  • Table 28 NBO Company Shares of Small Appliances: % Volume 2011-2015
  • Table 29 LBN Brand Shares of Small Appliances: % Volume 2012-2015
  • Table 30 Distribution of Major Appliances by Format: % Volume 2010-2015
  • Table 31 Distribution of Small Appliances by Format: % Volume 2010-2015
  • Table 32 Forecast Sales of Consumer Appliances by Category: Volume 2015-2020
  • Table 33 Forecast Sales of Consumer Appliances by Category: Value 2015-2020
  • Table 34 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
  • Table 35 Forecast Sales of Consumer Appliances by Category: % Value Growth 2015-2020
  • Table 36 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
  • Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
  • Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
  • Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
  • Table 40 Forecast Sales of Small Appliances by Category: Volume 2015-2020
  • Table 41 Forecast Sales of Small Appliances by Category: Value 2015-2020
  • Table 42 Forecast Sales of Small Appliances by Category: % Volume Growth 2015-2020
  • Table 43 Forecast Sales of Small Appliances by Category: % Value Growth 2015-2020

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • Dishwashers
    • Built-in Dishwashers
    • Freestanding Dishwashers

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Format
  • Exports by Country - Volume
  • Imports by Country - Volume
  • Penetration Rates
  • Pricing
  • Replacement Cycles
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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