Market research on the eyewear industry. Our reports feature a we...
Market research on the eyewear industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
In Asia Pacific, key factors of digitalisation, industry upgrades, and demographic shifts are collectively reshaping the landscape and consumer behaviours. This report explores the motivations, preferences and purchasing patterns of health and beauty…
This report examines inflation levels and drivers globally and in key countries in 2024. Global inflation is moderating, although divergence among the key economies remains. Supply chain and commodities markets disruptions remain the key risks for…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
Eyewear was on an upward trend in 2023. The resurgence of travel post-pandemic, coupled with heightened consumer interest in eye health amid vision challenges such as myopia, presents opportunities for players. Going into 2024, businesses and…
Demand for sunglasses has continued to recover from the impact of COVID-19 in 2023, seeing positive growth following a decline in 2022. Normalisation in travel patterns to sunny climates is a main drive of sales, while travel was impacted by…
Demand for sunglasses declined in 2022, which can be attributed to a variety of factors including low consumer confidence and a reluctance to make fashion purchases during times of crisis and high inflation – despite the return of holiday trips to…
Spectacles posted growth in 2023, following a fluctuating performance. Growth somewhat benefited from COVID-19, with home seclusion boosting wear initially. However, sales suffered from purchases being postponed during store closures and customers…
The eyewear industry has experienced significant challenges in recent years due to the global pandemic and economic uncertainty. Spectacles, which comprise a significant portion of the industry in Germany, have not been immune to these challenges.…
Eyewear recorded a positive and significant uplift in retail volume and value growth in 2023, following the deep declines seen in previous years due to the outbreak of COVID-19. Spectacles remained the largest category in eyewear in 2023, with…
Eyewear in Germany experienced a significant decline in 2020 due to the pandemic and subsequent home seclusion, but the industry has been in recovery mode since 2021, despite a marginal decline in volume sales in 2022. Therefore, a full return to…
Some consumers are switching back to contact lenses after wearing spectacles during the outbreak of COVID-19. Daily disposables are becoming more popular for occasional use, while monthly and 6-month lenses are still the most popular for everyday…
Contact lenses in Germany have faced supply chain issues in recent years triggered by the pandemic, leading to a notable decline in volume sales in 2020, and a marginal drop in 2022. However, the category has strongly rebounded in 2023 in line with…
This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…
Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…
In the upcoming years, consumers and businesses face an array of challenges, with income inequality, mass migration and rising uncertainty about another crisis being among the major ones. Nevertheless, within this lie untapped opportunities. This…
This report examines inflation levels and drivers globally and in key countries. Global inflation is moderating, although divergence among the key economies increases. Higher volatility in the energy markets and disruption of agricultural commodities…
The COVID-19 pandemic brought consumers online more than ever before, and, as a result, retailers have ramped up their efforts to appeal to consumers. Nevertheless, e-commerce growth has slowed from high double digits in 2020 to single-digit growth.…
Sunglasses in India is experiencing double digit growth in 2023, attributed to the complete, post-pandemic recovery of travel and mobility within the country. Indeed, in 2023, consumers are engaging in more travel activities, resulting in a notable…
In 2023, spectacles, comprising both spectacle lenses and frames, showcased significant growth. This growth can be attributed to the increasing number of people in India with vision correction needs. The rise in vision correction requirements can be…
The eyewear industry showcased good growth across all categories in 2023. The resurgence of travel, and the post-pandemic increase in outdoor activities and events, have fuelled growth for the category. After a year and a half of home seclusion,…