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Country Report

Charge Card Transactions in

Charge Cards in Malaysia

21 pages, Nov 2018

US$990

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Executive Summary

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PROSPECTS

Charge card owners’ spending power increases while ownership declines

According to a 2017 survey by the Institute of Strategic and International Studies, Malaysians were enjoying a much higher standard of living than before. Consumers are more inclined to purchase expensive foreign car brands, dine out, spend on mobile phones and other gadgets, and spend more on shopping sites.

Reward points are the main attraction for business and affluent spenders

The Department of Statistics Malaysia has categorised the country into three different income groups: the top 20% (T20), the middle 40% (M40) and the bottom 40% (B40). To be in the T20 group, a household needs to earn at least MYR13,148 per month.

COMPETITIVE LANDSCAPE

Credit and debit cards emerge as strong competitors for affluent spending

Charge cards have been losing popularity, giving way to the more popular and better recognised alternatives such as credit cards and debit cards. While the target consumers for these payment cards may differ, credit cards are coming up strong with premium cards, an alternative for affluent consumers besides charge cards.

Low awareness for charge cards

SMEs represent the vast majority of the establishments in Malaysia, according to Retail Group Malaysia. Large corporations normally targeted by charge cards are considered to represent a small percentage among businesses.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Charge Card Transactions industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Charge Card Transactions industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Charge Card Transactions in Malaysia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Charge Card Transactions in Malaysia?
What are the major operators and issuers in Malaysia?
What is the current state and expected evolution of consumer payment preference?
What payment instrument offers the highest growth potential?
What strategies and positioning have consumer finance companies utilized to win in the market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Euromonitor’s industry reports, including Charge Card Transactions in Malaysia, originate from our database within our Consumer Finance market share and market size database

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Charge Cards in Malaysia - Category analysis

Charge Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Charge card owners’ spending power increases while ownership declines

Reward points are the main attraction for business and affluent spenders

COMPETITIVE LANDSCAPE

Credit and debit cards emerge as strong competitors for affluent spending

Low awareness for charge cards

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2013-2018
Table 2 Charge Cards Transactions 2013-2018
Table 3 Charge Cards in Circulation: % Growth 2013-2018
Table 4 Charge Cards Transactions: % Growth 2013-2018
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2013-2018
Table 6 Commercial Charge Cards Transactions 2013-2018
Table 7 Commercial Charge Cards in Circulation: % Growth 2013-2018
Table 8 Commercial Charge Cards Transactions: % Growth 2013-2018
Table 9 Personal Charge Cards: Number of Cards in Circulation 2013-2018
Table 10 Personal Charge Cards Transactions 2013-2018
Table 11 Personal Charge Cards in Circulation: % Growth 2013-2018
Table 12 Personal Charge Cards Transactions: % Growth 2013-2018
Table 13 Charge Cards: Number of Cards by Issuer 2013-2017
Table 14 Charge Cards: Number of Cards by Operator 2013-2017
Table 15 Charge Cards Payment Transaction Value by Issuer 2013-2017
Table 16 Charge Cards Payment Transaction Value by Operator 2013-2017
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2013-2017
Table 18 Commercial Charge Cards: Number of Cards by Operator 2013-2017
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2013-2017
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2013-2017
Table 21 Personal Charge Cards: Number of Cards by Issuer 2013-2017
Table 22 Personal Charge Cards: Number of Cards by Operator 2013-2017
Table 23 Personal Charge Cards Transaction Value by Issuer 2013-2017
Table 24 Personal Charge Cards Transaction Value by Operator 2013-2017
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2018-2023
Table 26 Forecast Charge Cards Transactions 2018-2023
Table 27 Forecast Charge Cards in Circulation: % Growth 2018-2023
Table 28 Forecast Charge Cards Transactions: % Growth 2018-2023
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2018-2023
Table 30 Forecast Commercial Charge Cards Transactions 2018-2023
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2018-2023
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2018-2023
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2018-2023
Table 34 Forecast Personal Charge Cards Transactions 2018-2023
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2018-2023
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2018-2023

Credit Cards in Malaysia - Category analysis

Credit Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Hassle-free credit service guarantees credit cards growth

Credit card rewards retain merchant and consumer support for payment cards

COMPETITIVE LANDSCAPE

SST effect likely to slow credit cards growth

The younger generation are cautious about credit card debt

CATEGORY DATA

Table 37 Credit Cards: Number of Cards in Circulation 2013-2018
Table 38 Credit Cards Transactions 2013-2018
Table 39 Credit Cards in Circulation: % Growth 2013-2018
Table 40 Credit Cards Transactions: % Growth 2013-2018
Table 41 Commercial Credit Cards: Number of Cards in Circulation 2013-2018
Table 42 Commercial Credit Cards Transactions 2013-2018
Table 43 Commercial Credit Cards in Circulation: % Growth 2013-2018
Table 44 Commercial Credit Cards Transactions: % Growth 2013-2018
Table 45 Personal Credit Cards: Number of Cards in Circulation 2013-2018
Table 46 Personal Credit Cards Transactions 2013-2018
Table 47 Personal Credit Cards in Circulation: % Growth 2013-2018
Table 48 Personal Credit Cards Transactions: % Growth 2013-2018
Table 49 Credit Cards: Number of Cards by Issuer 2013-2017
Table 50 Credit Cards: Number of Cards by Operator 2013-2017
Table 51 Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 52 Credit Cards Payment Transaction Value by Operator 2013-2017
Table 53 Commercial Credit Cards: Number of Cards by Issuer 2013-2017
Table 54 Commercial Credit Cards: Number of Cards by Operator 2013-2017
Table 55 Commercial Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 56 Commercial Credit Cards Payment Transaction Value by Operator 2013-2017
Table 57 Personal Credit Cards: Number of Cards by Issuer 2013-2017
Table 58 Personal Credit Cards: Number of Cards by Operator 2013-2017
Table 59 Personal Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 60 Personal Credit Cards Payment Transaction Value by Operator 2013-2017
Table 61 Forecast Credit Cards: Number of Cards in Circulation 2018-2023
Table 62 Forecast Credit Cards Transactions 2018-2023
Table 63 Forecast Credit Cards in Circulation: % Growth 2018-2023
Table 64 Forecast Credit Cards Transactions: % Growth 2018-2023
Table 65 Forecast Commercial Credit Cards: Number of Cards in Circulation 2018-2023
Table 66 Forecast Commercial Credit Cards Transactions 2018-2023
Table 67 Forecast Commercial Credit Cards in Circulation: % Growth 2018-2023
Table 68 Forecast Commercial Credit Cards Transactions: % Growth 2018-2023
Table 69 Forecast Personal Credit Cards: Number of Cards in Circulation 2018-2023
Table 70 Forecast Personal Credit Cards Transactions 2018-2023
Table 71 Forecast Personal Credit Cards in Circulation: % Growth 2018-2023
Table 72 Forecast Personal Credit Cards Transactions: % Growth 2018-2023

Debit Cards in Malaysia - Category analysis

Debit Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Debit cards are looking at a digitised future with mobile payments

Debit cards are key in driving a cashless society

Frictionless application process and usage give the edge to debit cards

COMPETITIVE LANDSCAPE

Debit cards face a challenge with the consumer preference for online bank transfers

Efforts to tap the unbanked population could upset debit card ownership

Technology integration in debit cards raises trust concerns among consumers

CATEGORY DATA

Table 73 Debit Cards: Number of Cards in Circulation 2013-2018
Table 74 Debit Cards Transactions 2013-2018
Table 75 Debit Cards in Circulation: % Growth 2013-2018
Table 76 Debit Cards Transactions: % Growth 2013-2018
Table 77 Debit Cards: Number of Cards by Issuer 2013-2017
Table 78 Debit Cards: Number of Cards by Operator 2013-2017
Table 79 Debit Cards Payment Transaction Value by Issuer 2013-2017
Table 80 Debit Cards Payment Transaction Value by Operator 2013-2017
Table 81 Forecast Debit Cards: Number of Cards in Circulation 2018-2023
Table 82 Forecast Debit Cards Transactions 2018-2023
Table 83 Forecast Debit Cards in Circulation: % Growth 2018-2023
Table 84 Forecast Debit Cards Transactions: % Growth 2018-2023

Pre-Paid Cards in Malaysia - Category analysis

Pre-Paid Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards offer an alternative for budget-conscious consumers

Opportunity for merchants in closed loop pre-paid cards

COMPETITIVE LANDSCAPE

Cobranding as a marketing strategy to engage consumer interest

Visa and Mastercard are main players in open loop pre-paid cards but need to be aware of their absence from closed loop pre-paid cards

CATEGORY DATA

Table 85 Pre-paid Cards: Number of Cards in Circulation 2013-2018
Table 86 Pre-paid Cards Transactions 2013-2018
Table 87 Pre-paid Cards in Circulation: % Growth 2013-2018
Table 88 Pre-paid Cards Transactions: % Growth 2013-2018
Table 89 Closed Loop Pre-paid Cards Transactions 2013-2018
Table 90 Closed Loop Pre-paid Cards Transactions: % Growth 2013-2018
Table 91 Open Loop Pre-paid Cards Transactions 2013-2018
Table 92 Open Loop Pre-paid Cards Transactions: % Growth 2013-2018
Table 93 Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 94 Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 95 Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 96 Pre-paid Cards Transaction Value by Operator 2013-2017
Table 97 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 98 Closed Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 99 Closed Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 100 Closed Loop Pre-paid Cards Transaction Value by Operator 2013-2017
Table 101 Open Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 102 Open Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 103 Open Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 104 Open Loop Pre-paid Cards Transaction Value by Operator 2013-2017
Table 105 Forecast Pre-paid Cards: Number of Cards in Circulation 2018-2023
Table 106 Forecast Pre-paid Cards Transactions 2018-2023
Table 107 Forecast Pre-paid Cards in Circulation: % Growth 2018-2023
Table 108 Forecast Pre-paid Cards Transactions: % Growth 2018-2023
Table 109 Forecast Closed Loop Pre-paid Cards Transactions 2018-2023
Table 110 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2018-2023
Table 111 Forecast Open Loop Pre-paid Cards Transactions 2018-2023
Table 112 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2018-2023

Store Cards in Malaysia - Category analysis

Store Cards in Malaysia - Company Profile

PROSPECTS

Financial Cards and Payments in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Strong growth seen in debit transactions as mobile payments rise

Mobile applications and e-wallets gain popularity

Moving towards the future of e-payments with QR codes

Payment card security issue is not a deterrent to credit card growth

Physical cards continue to play a strong role despite the rising popularity of digital payment

MARKET INDICATORS

Table 113 Number of POS Terminals: Units 2013-2018
Table 114 Number of ATMs: Units 2013-2018
Table 115 Value Lost to Fraud 2013-2018
Table 116 Card Expenditure by Location 2017
Table 117 Financial Cards in Circulation by Type: % Number of Cards 2013-2018
Table 118 Domestic versus Foreign Spend 2018

MARKET DATA

Table 119 Financial Cards by Category: Number of Cards in Circulation 2013-2018
Table 120 Financial Cards by Category: Number of Accounts 2013-2018
Table 121 Financial Cards Transactions by Category: Value 2013-2018
Table 122 Financial Cards by Category: Number of Transactions 2013-2018
Table 123 Consumer Payments by Category: Value 2013-2018
Table 124 Consumer Payments by Category: Number of Transactions 2013-2018
Table 125 M-Commerce by Category: Value 2013-2018
Table 126 M-Commerce by Category: % Value Growth 2013-2018
Table 127 Financial Cards: Number of Cards by Issuer 2013-2017
Table 128 Financial Cards: Number of Cards by Operator 2013-2017
Table 129 Financial Cards: Card Payment Transactions Value by Operator 2013-2017
Table 130 Financial Cards: Card Payment Transactions Value by Issuer 2013-2017
Table 131 Forecast Financial Cards by Category: Number of Cards in Circulation 2018-2023
Table 132 Forecast Financial Cards by Category: Number of Accounts 2018-2023
Table 133 Forecast Financial Cards Transactions by Category: Value 2018-2023
Table 134 Forecast Financial Cards by Category: Number of Transactions 2018-2023
Table 135 Forecast Consumer Payments by Category: Value 2018-2023
Table 136 Forecast Consumer Payments by Category: Number of Transactions 2018-2023
Table 137 Forecast M-Commerce by Category: Value 2018-2023
Table 138 Forecast M-Commerce by Category: % Value Growth 2018-2023

Megatrends

Country Report

Charge Cards in Malaysia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Charge card owners’ spending power increases while ownership declines

Reward points are the main attraction for business and affluent spenders

COMPETITIVE LANDSCAPE

Credit and debit cards emerge as strong competitors for affluent spending

Low awareness for charge cards

Overview

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Overview

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Table of Contents

Charge Cards in Malaysia - Category analysis

Charge Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Charge card owners’ spending power increases while ownership declines

Reward points are the main attraction for business and affluent spenders

COMPETITIVE LANDSCAPE

Credit and debit cards emerge as strong competitors for affluent spending

Low awareness for charge cards

CATEGORY DATA

Credit Cards in Malaysia - Category analysis

Credit Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Hassle-free credit service guarantees credit cards growth

Credit card rewards retain merchant and consumer support for payment cards

COMPETITIVE LANDSCAPE

SST effect likely to slow credit cards growth

The younger generation are cautious about credit card debt

CATEGORY DATA

Debit Cards in Malaysia - Category analysis

Debit Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Debit cards are looking at a digitised future with mobile payments

Debit cards are key in driving a cashless society

Frictionless application process and usage give the edge to debit cards

COMPETITIVE LANDSCAPE

Debit cards face a challenge with the consumer preference for online bank transfers

Efforts to tap the unbanked population could upset debit card ownership

Technology integration in debit cards raises trust concerns among consumers

CATEGORY DATA

Pre-Paid Cards in Malaysia - Category analysis

Pre-Paid Cards in Malaysia - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards offer an alternative for budget-conscious consumers

Opportunity for merchants in closed loop pre-paid cards

COMPETITIVE LANDSCAPE

Cobranding as a marketing strategy to engage consumer interest

Visa and Mastercard are main players in open loop pre-paid cards but need to be aware of their absence from closed loop pre-paid cards

CATEGORY DATA

Store Cards in Malaysia - Category analysis

Store Cards in Malaysia - Company Profile

PROSPECTS

Financial Cards and Payments in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Strong growth seen in debit transactions as mobile payments rise

Mobile applications and e-wallets gain popularity

Moving towards the future of e-payments with QR codes

Payment card security issue is not a deterrent to credit card growth

Physical cards continue to play a strong role despite the rising popularity of digital payment

MARKET INDICATORS

MARKET DATA

SOURCES

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