Competitive Landscape
Dyar Expands Share as Solico Defends Lead Amid Fragmentation
Dairy in 2026 is notably fragmented, with no single company maintaining a dominant position. The largest retail value share in 2026 is expected to be held by Solico Food Industrial Group at 13%, followed by Dyar Co at 10%.
Opportunities by Offering Accessible Pricing and Targeted Product Offerings
A notable innovation in 2026 was the launch of Zom Dairy Company’s Zom Fresh Flavoured Milk, available in vanilla and chocolate and priced at IQD3,000 per litre. Positioned at the premium end, the product is distributed primarily through modern retail outlets and targets higher-income consumers.
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Overview:
Understand the latest market trends and future growth opportunities for the Dairy industry in Iraq with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Dairy industry in Iraq, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dairy in Iraq report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dairy in Iraq?
- Which are the leading brands in Dairy in Iraq?
- How are products distributed in Dairy in Iraq?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Iraq?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Dairy in Iraq - Category analysis
Key Data Insights
Dairy Summary
Consumer Behaviour Dictated by Price Sensitivity
Cheese Drives Value Sales While Yoghurt Drives Growth
Local Suppliers Expected to Leverage Government Support to Fill Demand Gaps
Cheese Set to Sustain Its Lead as Yoghurt Accelerates on Wellness Demand
Dyar Expands Share as Solico Defends Lead Amid Fragmentation
Opportunities by Offering Accessible Pricing and Targeted Product Offerings
Small Local Grocers Maintains Dominance as Modern Outlets See Growth
Convenience Retailers Grows but Remains Marginal, While Retail E-Commerce Has No Presence
Dairy Products and Alternatives in Iraq - Industry Overview
2026 Developments
Key Data Insights
A Struggle to Maintain Sales Due to Uncertainty, Economic Pressure and Rising Prices
Dairy Maintains Top Position, as a Wider Range of Dairy Products Are Incorporated in the Daily Diet
Zom’S Premium Offer Struggles as Consumers Prioritise Affordability
Demand Expected to Rise as the Economy Stabilises and Prices Decline
Local Fresh Dairy Products Set to Gain Share as Investment and Health Focus Intensify
Smaller Producers Anticipated to Strengthen Presence as Fragmentation Persists
Kalleh and Slemani Yogurt Lead Due to Strength in Dairy
Building Credibility and Using Pricing Strategies Offer Opportunities for Success
Small Local Grocers Retains Dominance While Modern Grocery Retailers See Growth
Absence of Retail E-Commerce Preserves Offline Retail as the Sole Distribution Route
Country Reports Disclaimer
The following categories and subcategories are included:
Dairy
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- Butter
- Cooking Fats
- Margarine and Spreads
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- Spreadable Cheese
- Processed Cheese excl Spreadable
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- Packaged Hard Cheese
- Unpackaged Hard Cheese
- Soft Cheese
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- Dairy Only Flavoured Milk Drinks
- Flavoured Milk Drinks with Fruit Juice
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- Fat-free Fresh Milk
- Semi Skimmed Fresh Milk
- Full Fat Fresh Milk
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- Fat-free Shelf Stable Milk
- Semi Skimmed Shelf Stable Milk
- Full Fat Shelf Stable Milk
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- Goat Milk
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- Powder Milk
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- Sour Milk Products
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- Drinking Yoghurt
- Flavoured Yoghurt
- Plain Yoghurt
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- Chilled Dairy Desserts
- Shelf Stable Dairy Desserts
- Chilled Snacks
- Coffee Whiteners
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- Flavoured Condensed Milk
- Plain Condensed Milk
- Evaporated Milk
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- Cream
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- Flavoured Fromage Frais and Quark
- Plain Fromage Frais and Quark
- Savoury Fromage Frais and Quark
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Dairy
This is the aggregation of butter and spreads, cheese, drinking milk products, yoghurt and sour milk products and other dairy. Non-dairy alternatives are included within Plant-based Dairy.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dairy research and analysis database.
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