Editor's Choice
Latest Content
No claim, no gain: Winning your category with irrefutable data
28 Oct 26 | GMT: 03:00 PMJoin this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Euromonitor International
Dubai Tourism: Navigating Change and Building Momentum
10 Sep 26Dubai's tourism sector entered 2026 from a position of strength, welcoming 19.6 million visitors in 2025, before rising regional tensions sharply disrupted demand — hotel occupancy fell from forecasts above 80% to around 20%. The disruption shifted rather than destroyed demand, as Dubai mobilised its full tourism ecosystem through coordinated campaigns like "Kids Go Free" and the "A Dubai Invite" ambassador programme, redirecting demand toward residents and regional travellers. The experience offers lessons in resilience, ecosystem collaboration, and adapting quickly to uncertainty as a blueprint for the wider GCC.
Aylin Siyahhan
The World Cup and US Tourism: Opportunity Despite Headwinds
1 Jun 26The World Cup is expected to bring a huge boost in tourism spending to host countries across North America. This will represent a significant rebound after political uncertainty drove tourism declines, especially in the US, in 2025. Sports tourism is a significant value driver, and there are critical opportunities around the World Cup.
Stephen Dutton
How Travel Learns from Crisis
20 Apr 26The US/Israel-Iran war has delivered the steepest shock to global travel since the pandemic. Over half of scheduled flights in the region were cancelled in the first two weeks, oil surged 30% to USD92.3 per barrel in March with projections reaching USD115 by July, and major hubs from Dubai to Doha saw capacity plunge by 55-85%. Yet every crisis reshapes the industry. The question is not whether travel will recover, but what strategic lessons will separate those that return stronger and gain a competitive edge in resilience.
Stephen Dutton
Navigating the new travel landscape in the Middle East
8 Apr 26 | GMT: 08:00 AMDiscover how the Middle East travel industry is responding to its most severe disruption since the pandemic—and how leading players are adapting to recover faster and stronger.
Euromonitor International
Understanding Cross‑Country Loyalty Dynamics in the Airline Industry
23 Mar 26Cross-country differences in loyalty participation and spending reveal how effectively programmes convert engagement into commercial impact. Using Euromonitor’s Loyalty Contribution Index and Loyalty Index, this article explores how airline markets compare globally and how company strategies align with national loyalty dynamics.
Jared Conway