Webinar
No claim, no gain: Winning your category with irrefutable data
Join this fireside chat with Euromonitor and Colgate-Palmolive to see how credible claims help you drive top-line gains.
Follow:
Tomomi Fujikawa
ConsultantTokyo
Japanese, English
Tomomi is a Consultant at Euromonitor International with a focus on drinks and tobacco. Based in Tokyo, Tomomi has been with Euromonitor since 2019.
Tomomi covers the latest market trends, prospects and competitive landscape across the drinks, nicotine and cannabis industries, as well as themes such as mindfulness and wellness. Tomomi has been quoted widely in print; some examples include Nikkei Asian Review and Tea & Coffee Trade Journal. She has also shared her insights at conferences, including Global Consumer Trends 2022, hosted by Euromonitor International. Tomomi previously worked for a governmental organisation, where she provided the latest information of foreign markets for Japanese audiences on economies, politics and market trends.
Expertise
Related to Drinks
Article
The Trillion Litre Channel: Why Small Grocers Hold The Key
Globally, soft drinks sales are on course to reach one trillion litres by 2030. Yet very little of that growth will come from supermarket aisles in Europe or North America. It will instead come from kiranas, warungs, tiendas and kiosks across Africa, Asia and Latin America - markets where preserving affordability and entry-level brand accessibility are key. New AI-powered shelf audits can show what it takes to win in this fragmented, under-measured channel.
Article
The Rise of Chinese Beverage Brands in Southeast Asia
Southeast Asia remains an attractive region for Chinese beverage companies to expand and grow their global footprint. Following the footsteps of Chinese coffee and tea shops like Luckin and Chagee, beverage players like Eastroc Beverages and Nongfu Spring are expanding into Southeast Asia, becoming global beverage brands. Retail value sales of soft drinks in Southeast Asia will record a 3% CAGR over 2025-2030, hitting USD29.7 billion in 2030.
