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Country Report

Debit Transactions in

Debit Cards in Canada

16 pages, Nov 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Steady debit transaction growth expected

Debit card penetration in Canada is high, with the average Canadian carrying more than one debit card. The growth of debit cards in circulation is anticipated to remain very slow over the forecast period.

Technological innovations improve the user experience

Both debit card issuers and operators have been investing in technology as well as increasing their focus on fintech partnerships to offer a more convenient, seamless and secure payment experience to cardholders. As the debit card category is already very saturated in Canada, major players are aiming to encourage customers to use their cards more frequently by offering innovative features in order to gain a competitive edge and capture more share from cash.

Challenges to growth

Although debit cards remain one of the leading payment methods in Canada, the category faces a number of challenges over the forecast period. On the demand side, many consumers are actually consolidating their debit cards for easier card management.

COMPETITIVE LANDSCAPE

Large banks dominate debit cards

Canada’s “big six” banks together continued to dominate debit cards in 2017. This situation can be attributed to their strong capital base and extensive networks across the country.

Online-only banks growing in popularity

Online-only banks have been gaining ground in debit cards. While most banks are luring customers with new account bonuses, online-only banks are attracting customers via their offer of no monthly fees, lower transaction fees and high interest rates on savings accounts as they have much lower fixed costs when compared to traditional banks.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Charge Cards in Canada - Category analysis

Charge Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Positive performance expected despite being a niche

Few new product launches

Charge cards suffering from a lack of marketing

COMPETITIVE LANDSCAPE

American Express dominates charge cards

Uncertain outlook for Diners Club

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2013-2018
Table 2 Charge Cards Transactions 2013-2018
Table 3 Charge Cards in Circulation: % Growth 2013-2018
Table 4 Charge Cards Transactions: % Growth 2013-2018
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2013-2018
Table 6 Commercial Charge Cards Transactions 2013-2018
Table 7 Commercial Charge Cards in Circulation: % Growth 2013-2018
Table 8 Commercial Charge Cards Transactions: % Growth 2013-2018
Table 9 Personal Charge Cards: Number of Cards in Circulation 2013-2018
Table 10 Personal Charge Cards Transactions 2013-2018
Table 11 Personal Charge Cards in Circulation: % Growth 2013-2018
Table 12 Personal Charge Cards Transactions: % Growth 2013-2018
Table 13 Charge Cards: Number of Cards by Issuer 2013-2017
Table 14 Charge Cards: Number of Cards by Operator 2013-2017
Table 15 Charge Cards Payment Transaction Value by Issuer 2013-2017
Table 16 Charge Cards Payment Transaction Value by Operator 2013-2017
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2013-2017
Table 18 Commercial Charge Cards: Number of Cards by Operator 2013-2017
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2013-2017
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2013-2017
Table 21 Personal Charge Cards: Number of Cards by Issuer 2013-2017
Table 22 Personal Charge Cards: Number of Cards by Operator 2013-2017
Table 23 Personal Charge Cards Transaction Value by Issuer 2013-2017
Table 24 Personal Charge Cards Transaction Value by Operator 2013-2017
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2018-2023
Table 26 Forecast Charge Cards Transactions 2018-2023
Table 27 Forecast Charge Cards in Circulation: % Growth 2018-2023
Table 28 Forecast Charge Cards Transactions: % Growth 2018-2023
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2018-2023
Table 30 Forecast Commercial Charge Cards Transactions 2018-2023
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2018-2023
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2018-2023
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2018-2023
Table 34 Forecast Personal Charge Cards Transactions 2018-2023
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2018-2023
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2018-2023

Credit Cards in Canada - Category analysis

Credit Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Credit cards continue to perform well

Issuers target millennials

Retailers negotiate lower interchange fees

COMPETITIVE LANDSCAPE

Focus might shift to premium credit cards

Credit card category undergoing gradual transformation

CATEGORY DATA

Table 37 Credit Cards: Number of Cards in Circulation 2013-2018
Table 38 Credit Cards Transactions 2013-2018
Table 39 Credit Cards in Circulation: % Growth 2013-2018
Table 40 Credit Cards Transactions: % Growth 2013-2018
Table 41 Commercial Credit Cards: Number of Cards in Circulation 2013-2018
Table 42 Commercial Credit Cards Transactions 2013-2018
Table 43 Commercial Credit Cards in Circulation: % Growth 2013-2018
Table 44 Commercial Credit Cards Transactions: % Growth 2013-2018
Table 45 Personal Credit Cards: Number of Cards in Circulation 2013-2018
Table 46 Personal Credit Cards Transactions 2013-2018
Table 47 Personal Credit Cards in Circulation: % Growth 2013-2018
Table 48 Personal Credit Cards Transactions: % Growth 2013-2018
Table 49 Credit Cards: Number of Cards by Issuer 2013-2017
Table 50 Credit Cards: Number of Cards by Operator 2013-2017
Table 51 Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 52 Credit Cards Payment Transaction Value by Operator 2013-2017
Table 53 Commercial Credit Cards: Number of Cards by Issuer 2013-2017
Table 54 Commercial Credit Cards: Number of Cards by Operator 2013-2017
Table 55 Commercial Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 56 Commercial Credit Cards Payment Transaction Value by Operator 2013-2017
Table 57 Personal Credit Cards: Number of Cards by Issuer 2013-2017
Table 58 Personal Credit Cards: Number of Cards by Operator 2013-2017
Table 59 Personal Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 60 Personal Credit Cards Payment Transaction Value by Operator 2013-2017
Table 61 Forecast Credit Cards: Number of Cards in Circulation 2018-2023
Table 62 Forecast Credit Cards Transactions 2018-2023
Table 63 Forecast Credit Cards in Circulation: % Growth 2018-2023
Table 64 Forecast Credit Cards Transactions: % Growth 2018-2023
Table 65 Forecast Commercial Credit Cards: Number of Cards in Circulation 2018-2023
Table 66 Forecast Commercial Credit Cards Transactions 2018-2023
Table 67 Forecast Commercial Credit Cards in Circulation: % Growth 2018-2023
Table 68 Forecast Commercial Credit Cards Transactions: % Growth 2018-2023
Table 69 Forecast Personal Credit Cards: Number of Cards in Circulation 2018-2023
Table 70 Forecast Personal Credit Cards Transactions 2018-2023
Table 71 Forecast Personal Credit Cards in Circulation: % Growth 2018-2023
Table 72 Forecast Personal Credit Cards Transactions: % Growth 2018-2023

Debit Cards in Canada - Category analysis

Debit Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Steady debit transaction growth expected

Technological innovations improve the user experience

Challenges to growth

COMPETITIVE LANDSCAPE

Large banks dominate debit cards

Online-only banks growing in popularity

CATEGORY DATA

Table 73 Debit Cards: Number of Cards in Circulation 2013-2018
Table 74 Debit Cards Transactions 2013-2018
Table 75 Debit Cards in Circulation: % Growth 2013-2018
Table 76 Debit Cards Transactions: % Growth 2013-2018
Table 77 Debit Cards: Number of Cards by Issuer 2013-2017
Table 78 Debit Cards: Number of Cards by Operator 2013-2017
Table 79 Debit Cards Payment Transaction Value by Issuer 2013-2017
Table 80 Debit Cards Payment Transaction Value by Operator 2013-2017
Table 81 Forecast Debit Cards: Number of Cards in Circulation 2018-2023
Table 82 Forecast Debit Cards Transactions 2018-2023
Table 83 Forecast Debit Cards in Circulation: % Growth 2018-2023
Table 84 Forecast Debit Cards Transactions: % Growth 2018-2023

Pre-Paid Cards in Canada - Category analysis

Pre-Paid Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards expected to continue to record strong growth

A payment alternative with a more attractive value proposition

Steady growth for closed loop pre-paid cards

COMPETITIVE LANDSCAPE

Driving pre-paid into the mainstream

CPPO pushes the development of open loop pre-paid cards

Card networks focus on different consumer groups

CATEGORY DATA

Table 85 Pre-paid Cards: Number of Cards in Circulation 2013-2018
Table 86 Pre-paid Cards Transactions 2013-2018
Table 87 Pre-paid Cards in Circulation: % Growth 2013-2018
Table 88 Pre-paid Cards Transactions: % Growth 2013-2018
Table 89 Closed Loop Pre-paid Cards Transactions 2013-2018
Table 90 Closed Loop Pre-paid Cards Transactions: % Growth 2013-2018
Table 91 Open Loop Pre-paid Cards Transactions 2013-2018
Table 92 Open Loop Pre-paid Cards Transactions: % Growth 2013-2018
Table 93 Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 94 Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 95 Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 96 Pre-paid Cards Transaction Value by Operator 2013-2017
Table 97 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 98 Closed Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 99 Open Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 100 Open Loop Pre-paid Cards Transaction Value by Operator 2013-2017
Table 101 Forecast Pre-paid Cards: Number of Cards in Circulation 2018-2023
Table 102 Forecast Pre-paid Cards Transactions 2018-2023
Table 103 Forecast Pre-paid Cards in Circulation: % Growth 2018-2023
Table 104 Forecast Pre-paid Cards Transactions: % Growth 2018-2023
Table 105 Forecast Closed Loop Pre-paid Cards Transactions 2018-2023
Table 106 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2018-2023
Table 107 Forecast Open Loop Pre-paid Cards Transactions 2018-2023
Table 108 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2018-2023

Store Cards in Canada - Category analysis

Store Cards in Canada - Company Profile

HEADLINES

PROSPECTS

More competition faced by store cards

Store cards remain relevant as an alternative financing solution

A strategy to build customer loyalty

COMPETITIVE LANDSCAPE

Consolidation continues in store cards

Fintech companies have the potential to shake up the category

CATEGORY DATA

Table 109 Store Cards: Number of Cards in Circulation 2013-2018
Table 110 Store Cards Transactions 2013-2018
Table 111 Store Cards in Circulation: % Growth 2013-2018
Table 112 Store Cards Transactions: % Growth 2013-2018
Table 113 Store Cards: Number of Cards by Issuer 2013-2017
Table 114 Store Cards: Payment Transaction Value by Issuer 2013-2017
Table 115 Forecast Store Cards: Number of Cards in Circulation 2018-2023
Table 116 Forecast Store Cards Transactions 2018-2023
Table 117 Forecast Store Cards in Circulation: % Growth 2018-2023
Table 118 Forecast Store Cards Transactions: % Growth 2018-2023

Financial Cards and Payments in Canada - Industry Overview

EXECUTIVE SUMMARY

The “big six” continue to dominate financial cards and payments

Contactless payment technology drives growth in financial cards

Loyalty and reward programmes remain important in credit cards

Technological innovations in overlooked areas

Financial cards and payments set to remain a dynamic industry

MARKET INDICATORS

Table 119 Number of POS Terminals: Units 2013-2018
Table 120 Number of ATMs: Units 2013-2018
Table 121 Value Lost to Fraud 2013-2018
Table 122 Card Expenditure by Location 2017
Table 123 Financial Cards in Circulation by Type: % Number of Cards 2013-2018
Table 124 Domestic versus Foreign Spend 2018

MARKET DATA

Table 125 Financial Cards by Category: Number of Cards in Circulation 2013-2018
Table 126 Financial Cards by Category: Number of Accounts 2013-2018
Table 127 Financial Cards Transactions by Category: Value 2013-2018
Table 128 Financial Cards by Category: Number of Transactions 2013-2018
Table 129 Consumer Payments by Category: Value 2013-2018
Table 130 Consumer Payments by Category: Number of Transactions 2013-2018
Table 131 M-Commerce by Category: Value 2013-2018
Table 132 M-Commerce by Category: % Value Growth 2013-2018
Table 133 Financial Cards: Number of Cards by Issuer 2013-2017
Table 134 Financial Cards: Number of Cards by Operator 2013-2017
Table 135 Financial Cards: Card Payment Transactions Value by Operator 2013-2017
Table 136 Financial Cards: Card Payment Transactions Value by Issuer 2013-2017
Table 137 Forecast Financial Cards by Category: Number of Cards in Circulation 2018-2023
Table 138 Forecast Financial Cards by Category: Number of Accounts 2018-2023
Table 139 Forecast Financial Cards Transactions by Category: Value 2018-2023
Table 140 Forecast Financial Cards by Category: Number of Transactions 2018-2023
Table 141 Forecast Consumer Payments by Category: Value 2018-2023
Table 142 Forecast Consumer Payments by Category: Number of Transactions 2018-2023
Table 143 Forecast M-Commerce by Category: Value 2018-2023
Table 144 Forecast M-Commerce by Category: % Value Growth 2018-2023

Megatrends

Country Report

Debit Cards in Canada

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Steady debit transaction growth expected

Technological innovations improve the user experience

Challenges to growth

COMPETITIVE LANDSCAPE

Large banks dominate debit cards

Online-only banks growing in popularity

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Charge Cards in Canada - Category analysis

Charge Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Positive performance expected despite being a niche

Few new product launches

Charge cards suffering from a lack of marketing

COMPETITIVE LANDSCAPE

American Express dominates charge cards

Uncertain outlook for Diners Club

CATEGORY DATA

Credit Cards in Canada - Category analysis

Credit Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Credit cards continue to perform well

Issuers target millennials

Retailers negotiate lower interchange fees

COMPETITIVE LANDSCAPE

Focus might shift to premium credit cards

Credit card category undergoing gradual transformation

CATEGORY DATA

Debit Cards in Canada - Category analysis

Debit Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Steady debit transaction growth expected

Technological innovations improve the user experience

Challenges to growth

COMPETITIVE LANDSCAPE

Large banks dominate debit cards

Online-only banks growing in popularity

CATEGORY DATA

Pre-Paid Cards in Canada - Category analysis

Pre-Paid Cards in Canada - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards expected to continue to record strong growth

A payment alternative with a more attractive value proposition

Steady growth for closed loop pre-paid cards

COMPETITIVE LANDSCAPE

Driving pre-paid into the mainstream

CPPO pushes the development of open loop pre-paid cards

Card networks focus on different consumer groups

CATEGORY DATA

Store Cards in Canada - Category analysis

Store Cards in Canada - Company Profile

HEADLINES

PROSPECTS

More competition faced by store cards

Store cards remain relevant as an alternative financing solution

A strategy to build customer loyalty

COMPETITIVE LANDSCAPE

Consolidation continues in store cards

Fintech companies have the potential to shake up the category

CATEGORY DATA

Financial Cards and Payments in Canada - Industry Overview

EXECUTIVE SUMMARY

The “big six” continue to dominate financial cards and payments

Contactless payment technology drives growth in financial cards

Loyalty and reward programmes remain important in credit cards

Technological innovations in overlooked areas

Financial cards and payments set to remain a dynamic industry