Debit Cards in Ukraine

November 2021
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Overview:

Understand the latest market trends and future growth opportunities for the Debit Card Transactions industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Debit Card Transactions industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Debit Card Transactions in Ukraine report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Debit Card Transactions in Ukraine?
  • What are the major trends key to understanding Debit Card Transactions in Ukraine?
  • How has COVID-19, recession and macroeconomic volatility impacted the market?
  • How long will the market take to recover? What are the opportunities now?
  • How will political context and shifting cultural values shape future growth?
  • Where is future growth expected to be most dynamic?
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Charge Cards in Ukraine - Category analysis

Charge Cards in Ukraine - Company Profile

Charge cards a negligible presence

Credit Cards in Ukraine - Category analysis

Credit Cards in Ukraine - Company Profile

KEY DATA FINDINGS

Monetary easing and e-commerce expansion help to drive increase in credit card use
Promotions and benefits lure consumers
More established rivals struggle to catch up with start-up Monobank
Post-pandemic economic rebound will drive increased credit card use
Mounting inflationary pressure could squeeze credit card growth by pushing up interest rates
Increased fraud could lead to tighter regulation, precipitating a slowdown in credit card issuance
Table 1 Credit Cards: Number of Cards in Circulation 2016-2021
Table 2 Credit Cards Transactions 2016-2021
Table 3 Credit Cards in Circulation: % Growth 2016-2021
Table 4 Credit Cards Transactions: % Growth 2016-2021
Table 5 Commercial Credit Cards: Number of Cards in Circulation 2016-2021
Table 6 Commercial Credit Cards Transactions 2016-2021
Table 7 Commercial Credit Cards in Circulation: % Growth 2016-2021
Table 8 Commercial Credit Cards Transactions: % Growth 2016-2021
Table 9 Personal Credit Cards: Number of Cards in Circulation 2016-2021
Table 10 Personal Credit Cards Transactions 2016-2021
Table 11 Personal Credit Cards in Circulation: % Growth 2016-2021
Table 12 Personal Credit Cards Transactions: % Growth 2016-2021
Table 13 Credit Cards: Number of Cards by Issuer 2016-2020
Table 14 Credit Cards: Number of Cards by Operator 2016-2020
Table 15 Credit Cards Payment Transaction Value by Issuer 2016-2020
Table 16 Credit Cards Payment Transaction Value by Operator 2016-2020
Table 17 Commercial Credit Cards: Number of Cards by Issuer 2016-2020
Table 18 Commercial Credit Cards: Number of Cards by Operator 2016-2020
Table 19 Commercial Credit Cards Payment Transaction Value by Issuer 2016-2020
Table 20 Commercial Credit Cards Payment Transaction Value by Operator 2016-2020
Table 21 Personal Credit Cards: Number of Cards by Issuer 2016-2020
Table 22 Personal Credit Cards: Number of Cards by Operator 2016-2020
Table 23 Personal Credit Cards Payment Transaction Value by Issuer 2016-2020
Table 24 Personal Credit Cards Payment Transaction Value by Operator 2016-2020
Table 25 Forecast Credit Cards: Number of Cards in Circulation 2021-2026
Table 26 Forecast Credit Cards Transactions 2021-2026
Table 27 Forecast Credit Cards in Circulation: % Growth 2021-2026
Table 28 Forecast Credit Cards Transactions: % Growth 2021-2026
Table 29 Forecast Commercial Credit Cards: Number of Cards in Circulation 2021-2026
Table 30 Forecast Commercial Credit Cards Transactions 2021-2026
Table 31 Forecast Commercial Credit Cards in Circulation: % Growth 2021-2026
Table 32 Forecast Commercial Credit Cards Transactions: % Growth 2021-2026
Table 33 Forecast Personal Credit Cards: Number of Cards in Circulation 2021-2026
Table 34 Forecast Personal Credit Cards Transactions 2021-2026
Table 35 Forecast Personal Credit Cards in Circulation: % Growth 2021-2026
Table 36 Forecast Personal Credit Cards Transactions: % Growth 2021-2026

Debit Cards in Ukraine - Category analysis

Debit Cards in Ukraine - Company Profile

KEY DATA FINDINGS

Convenience, security, wider acceptance and pandemic contribute to strong growth in debit card sue
Ukrainians can now open bank accounts remotely
Easy to use and offer a high level of security, digital wallets grow in popularity
Debit card use will continue to grow, but rural areas will remain a challenge
Reduction in interchange fees should lead more retailers to accept debit card payments
Deregulation will allow non-banks to issue debit cards
Table 37 Debit Cards: Number of Cards in Circulation 2016-2021
Table 38 Debit Cards Transactions 2016-2021
Table 39 Debit Cards in Circulation: % Growth 2016-2021
Table 40 Debit Cards Transactions: % Growth 2016-2021
Table 41 Debit Cards: Number of Cards by Issuer 2016-2020
Table 42 Debit Cards: Number of Cards by Operator 2016-2020
Table 43 Debit Cards Payment Transaction Value by Issuer 2016-2020
Table 44 Debit Cards Payment Transaction Value by Operator 2016-2020
Table 45 Forecast Debit Cards: Number of Cards in Circulation 2021-2026
Table 46 Forecast Debit Cards Transactions 2021-2026
Table 47 Forecast Debit Cards in Circulation: % Growth 2021-2026
Table 48 Forecast Debit Cards Transactions: % Growth 2021-2026

Pre-Paid Cards in Ukraine - Category analysis

Pre-Paid Cards in Ukraine - Company Profile

KEY DATA FINDINGS

Reduction in public transport use slows growth in the use of closed loop pre-paid cards
Transportation dominates pre-paid cards
Open loop pre-paid cards remain limited to general purpose reloadable cards
Post-pandemic economic recovery and revival in public transport use will underpin growth in transaction value
Deregulation could make open-loop pre-paid cards more attractive to consumers
The launch of QR tickets on public transport poses a threat to closed loop pre-paid cards
Table 49 Pre-paid Cards: Number of Cards in Circulation 2016-2021
Table 50 Pre-paid Cards Transactions 2016-2021
Table 51 Pre-paid Cards in Circulation: % Growth 2016-2021
Table 52 Pre-paid Cards Transactions: % Growth 2016-2021
Table 53 Closed Loop Pre-paid Cards Transactions 2016-2021
Table 54 Closed Loop Pre-paid Cards Transactions: % Growth 2016-2021
Table 55 Open Loop Pre-paid Cards Transactions 2016-2021
Table 56 Open Loop Pre-paid Cards Transactions: % Growth 2016-2021
Table 57 Pre-paid Cards: Number of Cards by Issuer 2016-2020
Table 58 Pre-paid Cards: Number of Cards by Operator 2016-2020
Table 59 Pre-paid Cards Transaction Value by Issuer 2016-2020
Table 60 Pre-paid Cards Transaction Value by Operator 2016-2020
Table 61 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2016-2020
Table 62 Closed Loop Pre-paid Cards: Number of Cards by Operator 2016-2020
Table 63 Closed Loop Pre-paid Cards Transaction Value by Issuer 2016-2020
Table 64 Closed Loop Pre-paid Cards Transaction Value by Operator 2016-2020
Table 65 Open Loop Pre-paid Cards: Number of Cards by Issuer 2016-2020
Table 66 Open Loop Pre-paid Cards: Number of Cards by Operator 2016-2020
Table 67 Open Loop Pre-paid Cards Transaction Value by Issuer 2016-2020
Table 68 Open Loop Pre-paid Cards Transaction Value by Operator 2016-2020
Table 69 Forecast Pre-paid Cards: Number of Cards in Circulation 2021-2026
Table 70 Forecast Pre-paid Cards Transactions 2021-2026
Table 71 Forecast Pre-paid Cards in Circulation: % Growth 2021-2026
Table 72 Forecast Pre-paid Cards Transactions: % Growth 2021-2026
Table 73 Forecast Closed Loop Pre-paid Cards Transactions 2021-2026
Table 74 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2021-2026
Table 75 Forecast Open Loop Pre-paid Cards Transactions 2021-2026
Table 76 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2021-2026

Store Cards in Ukraine - Category analysis

Store Cards in Ukraine - Company Profile

Store cards have no presence in Ukraine

Financial Cards and Payments in Ukraine - Industry Overview

Financial cards and payments in 2021: The big picture
2021 key trends
Sharp reduction in interest rates boosts credit card transactions in 2021
Shift to apps for banking encourages banks to close outlets
Digital wallets increasingly popular for both proximity and remote purchases
What next for financial cards and payments?
Table 77 Number of POS Terminals: Units 2016-2021
Table 78 Number of ATMs: Units 2016-2021
Table 79 Value Lost to Fraud 2016-2021
Table 80 Card Expenditure by Location 2021
Table 81 Financial Cards in Circulation by Type: % Number of Cards 2016-2021
Table 82 Domestic versus Foreign Spend 2021
Table 83 Financial Cards by Category: Number of Cards in Circulation 2016-2021
Table 84 Financial Cards by Category: Number of Accounts 2016-2021
Table 85 Financial Cards Transactions by Category: Value 2016-2021
Table 86 Financial Cards by Category: Number of Transactions 2016-2021
Table 87 Consumer Payments by Category: Value 2016-2021
Table 88 Consumer Payments by Category: Number of Transactions 2016-2021
Table 89 M-Commerce by Category: Value 2016-2021
Table 90 M-Commerce by Category: % Value Growth 2016-2021
Table 91 Financial Cards: Number of Cards by Issuer 2016-2020
Table 92 Financial Cards: Number of Cards by Operator 2016-2020
Table 93 Financial Cards: Card Payment Transactions Value by Operator 2016-2020
Table 94 Financial Cards: Card Payment Transactions Value by Issuer 2016-2020
Table 95 Forecast Financial Cards by Category: Number of Cards in Circulation 2021-2026
Table 96 Forecast Financial Cards by Category: Number of Accounts 2021-2026
Table 97 Forecast Financial Cards Transactions by Category: Value 2021-2026
Table 98 Forecast Financial Cards by Category: Number of Transactions 2021-2026
Table 99 Forecast Consumer Payments by Category: Value 2021-2026
Table 100 Forecast Consumer Payments by Category: Number of Transactions 2021-2026
Table 101 Forecast M-Commerce by Category: Value 2021-2026
Table 102 Forecast M-Commerce by Category: % Value Growth 2021-2026

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Debit Card Transactions

  • Commercial Debit Card Transactions
  • Personal Debit Card Transactions

Debit Card Transactions

Debit cards merge the functionality of both an ATM card and direct payment from a bank account (a check substitute in some markets). A debit card allows the cardholder to receive cash and monitor account activity at an ATM machine, as well as pay for goods and services via a point-of-sale terminal. A debit card payment transaction involves the automatic withdrawal of funds from the cardholder’s demand deposit bank account (checking or giro). Since the funds are removed from a bank account, no interest is charged on payments.

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This report originates from Passport, our Debit Card Transactions research and analysis database.

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