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Country Report

Debit Transactions in

Debit Cards in Brazil

Nov 2020

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Emergency aid from the Federal Government helped sustain the performance of debit cards

Debit cards in Brazil are a common solution for those consumers who do not have access to credit, since debit cards are a financial product that is relatively easy to access. When opening a bank account, whether current or savings account, the consumer receives a card with the debit function enabled to make transactions.

Digital debit cards activated by beneficiaries of emergency aid drive the adoption of online debit transactions

Many retailers in Brazil only accept credit cards for online purchases for technological and security reasons. Although most aid beneficiaries have little access to banking services, many are familiar with shopping online.

Payment links as a resource to support retailers who do not have digital operations

With the rapid transmission of the COVID-19 virus in Brazil and the strong growth in the number of infected people and deaths, state governments began to establish rules to restrict the operation of services, such as retail. With the exception of services considered essential, such as grocery retailers, the majority of service establishments remained closed or were operating with restrictions during most of the second quarter.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Debit Transactions industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Debit Transactions industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Debit Transactions in Brazil market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Debit Transactions in Brazil?
What are the major operators and issuers in Brazil?
What is the current state and expected evolution of consumer payment preference?
What payment instrument offers the highest growth potential?
What strategies and positioning have consumer finance companies utilized to win in the market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Euromonitor’s industry reports, including Debit Transactions in Brazil, originate from our database within our Consumer Finance market share and market size database.

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Charge Cards in Brazil - Category analysis

Charge Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Targeted at high-income consumers, charge cards have low penetration in Brazil

COVID-19 has relatively little impact on charge cards

RECOVERY AND OPPORTUNITIES

No major changes in a competitive landscape that is dominated by two players

Commercial charge cards to aim at building a strong brand image

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2015-2020
Table 2 Charge Cards Transactions 2015-2020
Table 3 Charge Cards in Circulation: % Growth 2015-2020
Table 4 Charge Cards Transactions: % Growth 2015-2020
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2015-2020
Table 6 Commercial Charge Cards Transactions 2015-2020
Table 7 Commercial Charge Cards in Circulation: % Growth 2015-2020
Table 8 Commercial Charge Cards Transactions: % Growth 2015-2020
Table 9 Personal Charge Cards: Number of Cards in Circulation 2015-2020
Table 10 Personal Charge Cards Transactions 2015-2020
Table 11 Personal Charge Cards in Circulation: % Growth 2015-2020
Table 12 Personal Charge Cards Transactions: % Growth 2015-2020
Table 13 Charge Cards: Number of Cards by Issuer 2015-2019
Table 14 Charge Cards: Number of Cards by Operator 2015-2019
Table 15 Charge Cards Payment Transaction Value by Issuer 2015-2019
Table 16 Charge Cards Payment Transaction Value by Operator 2015-2019
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2015-2019
Table 18 Commercial Charge Cards: Number of Cards by Operator 2015-2019
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2015-2019
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2015-2019
Table 21 Personal Charge Cards: Number of Cards by Issuer 2015-2019
Table 22 Personal Charge Cards: Number of Cards by Operator 2015-2019
Table 23 Personal Charge Cards Transaction Value by Issuer 2015-2019
Table 24 Personal Charge Cards Transaction Value by Operator 2015-2019
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2020-2025
Table 26 Forecast Charge Cards Transactions 2020-2025
Table 27 Forecast Charge Cards in Circulation: % Growth 2020-2025
Table 28 Forecast Charge Cards Transactions: % Growth 2020-2025
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2020-2025
Table 30 Forecast Commercial Charge Cards Transactions 2020-2025
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2020-2025
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2020-2025
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2020-2025
Table 34 Forecast Personal Charge Cards Transactions 2020-2025
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2020-2025
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2020-2025

Credit Cards in Brazil - Category analysis

Credit Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Non-essential retail closures due to COVID-19 drive digital sales

Strong performance of e-commerce helped sustain credit card transactions

Hygiene concerns help drive proximity payments

RECOVERY AND OPPORTUNITIES

Growth of credit cards to be impacted by the new instant payments system

Competition for credit cards from digital wallets

CATEGORY DATA

Table 37 Credit Cards: Number of Cards in Circulation 2015-2020
Table 38 Credit Cards Transactions 2015-2020
Table 39 Credit Cards in Circulation: % Growth 2015-2020
Table 40 Credit Cards Transactions: % Growth 2015-2020
Table 41 Commercial Credit Cards: Number of Cards in Circulation 2015-2020
Table 42 Commercial Credit Cards Transactions 2015-2020
Table 43 Commercial Credit Cards in Circulation: % Growth 2015-2020
Table 44 Commercial Credit Cards Transactions: % Growth 2015-2020
Table 45 Personal Credit Cards: Number of Cards in Circulation 2015-2020
Table 46 Personal Credit Cards Transactions 2015-2020
Table 47 Personal Credit Cards in Circulation: % Growth 2015-2020
Table 48 Personal Credit Cards Transactions: % Growth 2015-2020
Table 49 Credit Cards: Number of Cards by Issuer 2015-2019
Table 50 Credit Cards: Number of Cards by Operator 2015-2019
Table 51 Credit Cards Payment Transaction Value by Issuer 2015-2019
Table 52 Credit Cards Payment Transaction Value by Operator 2015-2019
Table 53 Commercial Credit Cards: Number of Cards by Issuer 2015-2019
Table 54 Commercial Credit Cards: Number of Cards by Operator 2015-2019
Table 55 Commercial Credit Cards Payment Transaction Value by Issuer 2015-2019
Table 56 Commercial Credit Cards Payment Transaction Value by Operator 2015-2019
Table 57 Personal Credit Cards: Number of Cards by Issuer 2015-2019
Table 58 Personal Credit Cards: Number of Cards by Operator 2015-2019
Table 59 Personal Credit Cards Payment Transaction Value by Issuer 2015-2019
Table 60 Personal Credit Cards Payment Transaction Value by Operator 2015-2019
Table 61 Forecast Credit Cards: Number of Cards in Circulation 2020-2025
Table 62 Forecast Credit Cards Transactions 2020-2025
Table 63 Forecast Credit Cards in Circulation: % Growth 2020-2025
Table 64 Forecast Credit Cards Transactions: % Growth 2020-2025
Table 65 Forecast Commercial Credit Cards: Number of Cards in Circulation 2020-2025
Table 66 Forecast Commercial Credit Cards Transactions 2020-2025
Table 67 Forecast Commercial Credit Cards in Circulation: % Growth 2020-2025
Table 68 Forecast Commercial Credit Cards Transactions: % Growth 2020-2025
Table 69 Forecast Personal Credit Cards: Number of Cards in Circulation 2020-2025
Table 70 Forecast Personal Credit Cards Transactions 2020-2025
Table 71 Forecast Personal Credit Cards in Circulation: % Growth 2020-2025
Table 72 Forecast Personal Credit Cards Transactions: % Growth 2020-2025

Debit Cards in Brazil - Category analysis

Debit Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Emergency aid from the Federal Government helped sustain the performance of debit cards

Digital debit cards activated by beneficiaries of emergency aid drive the adoption of online debit transactions

Payment links as a resource to support retailers who do not have digital operations

RECOVERY AND OPPORTUNITIES

Instant payments to hinder the growth of card payments in Brazil

Digital solutions to set the tone of debit innovation in the coming years

CATEGORY DATA

Table 73 Debit Cards: Number of Cards in Circulation 2015-2020
Table 74 Debit Cards Transactions 2015-2020
Table 75 Debit Cards in Circulation: % Growth 2015-2020
Table 76 Debit Cards Transactions: % Growth 2015-2020
Table 77 Debit Cards: Number of Cards by Issuer 2015-2019
Table 78 Debit Cards: Number of Cards by Operator 2015-2019
Table 79 Debit Cards Payment Transaction Value by Issuer 2015-2019
Table 80 Debit Cards Payment Transaction Value by Operator 2015-2019
Table 81 Forecast Debit Cards: Number of Cards in Circulation 2020-2025
Table 82 Forecast Debit Cards Transactions 2020-2025
Table 83 Forecast Debit Cards in Circulation: % Growth 2020-2025
Table 84 Forecast Debit Cards Transactions: % Growth 2020-2025

Pre-Paid Cards in Brazil - Category analysis

Pre-Paid Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

The need to go digital drives the use of pre-paid cards during the pandemic

Leisure segments lose ground to digital transactions

Pre-paid cards as an alternative to optimise the experience of gift-giving

RECOVERY AND OPPORTUNITIES

Digital players launch their own general-purpose pre-paid cards

Employee benefit cards could become more flexible during the pandemic

Usage of employee benefit cards online increase

CATEGORY DATA

Table 85 Pre-paid Cards: Number of Cards in Circulation 2015-2020
Table 86 Pre-paid Cards Transactions 2015-2020
Table 87 Pre-paid Cards in Circulation: % Growth 2015-2020
Table 88 Pre-paid Cards Transactions: % Growth 2015-2020
Table 89 Closed Loop Pre-paid Cards Transactions 2015-2020
Table 90 Closed Loop Pre-paid Cards Transactions: % Growth 2015-2020
Table 91 Open Loop Pre-paid Cards Transactions 2015-2020
Table 92 Open Loop Pre-paid Cards Transactions: % Growth 2015-2020
Table 93 Pre-paid Cards: Number of Cards by Issuer 2015-2019
Table 94 Pre-paid Cards: Number of Cards by Operator 2015-2019
Table 95 Pre-paid Cards Transaction Value by Issuer 2015-2019
Table 96 Pre-paid Cards Transaction Value by Operator 2015-2019
Table 97 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2015-2019
Table 98 Closed Loop Pre-paid Cards: Number of Cards by Operator 2015-2019
Table 99 Closed Loop Pre-paid Cards Transaction Value by Issuer 2015-2019
Table 100 Closed Loop Pre-paid Cards Transaction Value by Operator 2015-2019
Table 101 Open Loop Pre-paid Cards: Number of Cards by Issuer 2015-2019
Table 102 Open Loop Pre-paid Cards: Number of Cards by Operator 2015-2019
Table 103 Open Loop Pre-paid Cards Transaction Value by Issuer 2015-2019
Table 104 Open Loop Pre-paid Cards Transaction Value by Operator 2015-2019
Table 105 Forecast Pre-paid Cards: Number of Cards in Circulation 2020-2025
Table 106 Forecast Pre-paid Cards Transactions 2020-2025
Table 107 Forecast Pre-paid Cards in Circulation: % Growth 2020-2025
Table 108 Forecast Pre-paid Cards Transactions: % Growth 2020-2025
Table 109 Forecast Closed Loop Pre-paid Cards Transactions 2020-2025
Table 110 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2020-2025
Table 111 Forecast Open Loop Pre-paid Cards Transactions 2020-2025
Table 112 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2020-2025

Store Cards in Brazil - Category analysis

Store Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Store cards gain more traction with the lifting of quarantine restrictions

Store cards can potentially become a source of indebtedness for consumers

RECOVERY AND OPPORTUNITIES

Consumers offered additional channels for the repayment of store card spending

CATEGORY DATA

Table 113 Store Cards: Number of Cards in Circulation 2015-2020
Table 114 Store Cards Transactions 2015-2020
Table 115 Store Cards in Circulation: % Growth 2015-2020
Table 116 Store Cards Transactions: % Growth 2015-2020
Table 117 Store Cards: Number of Cards by Issuer 2015-2019
Table 118 Store Cards: Payment Transaction Value by Issuer 2015-2019
Table 119 Forecast Store Cards: Number of Cards in Circulation 2020-2025
Table 120 Forecast Store Cards Transactions 2020-2025
Table 121 Forecast Store Cards in Circulation: % Growth 2020-2025
Table 122 Forecast Store Cards Transactions: % Growth 2020-2025

Financial Cards and Payments in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer payments

COVID-19 country impact

Emergency aid prevented the performance of consumer payments from decreasing more strongly

Instant payment system launched by Central Bank in November

Digital wallets become increasingly relevant within consumer payments in Brazil

What next for consumer payments?

MARKET INDICATORS

Table 123 Number of POS Terminals: Units 2015-2020
Table 124 Number of ATMs: Units 2015-2020
Table 125 Value Lost to Fraud 2015-2020
Table 126 Card Expenditure by Location 2020
Table 127 Financial Cards in Circulation by Type: % Number of Cards 2015-2020
Table 128 Domestic versus Foreign Spend 2020

MARKET DATA

Table 129 Financial Cards by Category: Number of Cards in Circulation 2015-2020
Table 130 Financial Cards by Category: Number of Accounts 2015-2020
Table 131 Financial Cards Transactions by Category: Value 2015-2020
Table 132 Financial Cards by Category: Number of Transactions 2015-2020
Table 133 Consumer Payments by Category: Value 2015-2020
Table 134 Consumer Payments by Category: Number of Transactions 2015-2020
Table 135 M-Commerce by Category: Value 2015-2020
Table 136 M-Commerce by Category: % Value Growth 2015-2020
Table 137 Financial Cards: Number of Cards by Issuer 2015-2019
Table 138 Financial Cards: Number of Cards by Operator 2015-2019
Table 139 Financial Cards: Card Payment Transactions Value by Operator 2015-2019
Table 140 Financial Cards: Card Payment Transactions Value by Issuer 2015-2019
Table 141 Forecast Financial Cards by Category: Number of Cards in Circulation 2020-2025
Table 142 Forecast Financial Cards by Category: Number of Accounts 2020-2025
Table 143 Forecast Financial Cards Transactions by Category: Value 2020-2025
Table 144 Forecast Financial Cards by Category: Number of Transactions 2020-2025
Table 145 Forecast Consumer Payments by Category: Value 2020-2025
Table 146 Forecast Consumer Payments by Category: Number of Transactions 2020-2025
Table 147 Forecast M-Commerce by Category: Value 2020-2025
Table 148 Forecast M-Commerce by Category: % Value Growth 2020-2025

Megatrends

Country Report

Debit Cards in Brazil

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Emergency aid from the Federal Government helped sustain the performance of debit cards

Digital debit cards activated by beneficiaries of emergency aid drive the adoption of online debit transactions

Payment links as a resource to support retailers who do not have digital operations

Overview

Why buy this report?

SAMPLES

Delivery Method

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Charge Cards in Brazil - Category analysis

Charge Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Targeted at high-income consumers, charge cards have low penetration in Brazil

COVID-19 has relatively little impact on charge cards

RECOVERY AND OPPORTUNITIES

No major changes in a competitive landscape that is dominated by two players

Commercial charge cards to aim at building a strong brand image

CATEGORY DATA

Credit Cards in Brazil - Category analysis

Credit Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Non-essential retail closures due to COVID-19 drive digital sales

Strong performance of e-commerce helped sustain credit card transactions

Hygiene concerns help drive proximity payments

RECOVERY AND OPPORTUNITIES

Growth of credit cards to be impacted by the new instant payments system

Competition for credit cards from digital wallets

CATEGORY DATA

Debit Cards in Brazil - Category analysis

Debit Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Emergency aid from the Federal Government helped sustain the performance of debit cards

Digital debit cards activated by beneficiaries of emergency aid drive the adoption of online debit transactions

Payment links as a resource to support retailers who do not have digital operations

RECOVERY AND OPPORTUNITIES

Instant payments to hinder the growth of card payments in Brazil

Digital solutions to set the tone of debit innovation in the coming years

CATEGORY DATA

Pre-Paid Cards in Brazil - Category analysis

Pre-Paid Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

The need to go digital drives the use of pre-paid cards during the pandemic

Leisure segments lose ground to digital transactions

Pre-paid cards as an alternative to optimise the experience of gift-giving

RECOVERY AND OPPORTUNITIES

Digital players launch their own general-purpose pre-paid cards

Employee benefit cards could become more flexible during the pandemic

Usage of employee benefit cards online increase

CATEGORY DATA

Store Cards in Brazil - Category analysis

Store Cards in Brazil - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Store cards gain more traction with the lifting of quarantine restrictions

Store cards can potentially become a source of indebtedness for consumers

RECOVERY AND OPPORTUNITIES

Consumers offered additional channels for the repayment of store card spending

CATEGORY DATA

Financial Cards and Payments in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer payments

COVID-19 country impact

Emergency aid prevented the performance of consumer payments from decreasing more strongly

Instant payment system launched by Central Bank in November

Digital wallets become increasingly relevant within consumer payments in Brazil

What next for consumer payments?

MARKET INDICATORS