Sydney
English, Spanish, Castilian
In her role, Julia leads the new generation of Syndicated Research in Sydney responsible for the research of all Passport industries across Australia and New Zealand. She also helps sales initiatives, including client support and other commercial engagements.
In her 10 years at Euromonitor, Julia has mastered the ins and outs of synthesising complex issues influencing consumer goods across Australia and New Zealand. Some of her expertise also extends to advising clients across beauty, health and fashion, helping them to make better strategic and commercial choices by identifying and aligning their strategies with critical macrotrends. Julia started working at Euromonitor as a Research Analyst in the Sydney office in 2013 researching services and payments, before focusing on beauty and fashion industries five years later.
World Perfumery Congress 2026 took place in Monterey, California during 22-25 June, bringing together perfumers, fragrance houses, ingredient suppliers and brands across fine and functional fragrance. Key themes included AI's role in product development, premiumisation in personal care, consumer demand for fragrance communities, and packaging innovation.
Latin America’s beauty and personal care e-commerce channel has expanded at a rapid pace, the fastest globally. While growth is beginning to moderate, one thing is clear: the strategic focus is evolving. Winning is no longer about simply building an online presence. Brands must aim for omnichannel presence, seamlessly integrating across every consumer touchpoint, from discovery to purchase, to remain relevant in an increasingly competitive landscape.
As innovation in the US vitamins and dietary supplements market becomes more selective, brands must justify value more clearly at launch. This article examines how health claims and, particularly, claim combinations serve as a key mechanism for communicating that value. Using a large SKU-level dataset, the analysis identifies which combinations are most closely associated with higher pricing, highlighting the growing importance of claim architecture in supporting premium positioning.
