Since 1984, incontinence towels have been included in the list of medical products offered by the Spanish health system. Therefore, these products can be purchased in chemists/pharmacies and medical centres under medical prescription, and consumers benefit from reimbursement.
The number of Spaniards suffering from incontinence continued to increase in 2018, pushing up sales in Rx/ reimbursement adult incontinence. On the one hand, over the review period the Spanish sanitary system strongly invested in personnel able to identify incontinence, not only amongst the elderly, but also amongst younger people.
Manufacturers continued to invest in the creation of products that give more flexibility and discretion to users. In October 2018, Essity launched new Orlys Pants, which are thinner than previous products and have improved humidity absorption capacity to avoid infections.
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Discover the latest market trends and uncover sources of future market growth for the Rx/Reimbursement adult incontinence industry in Spain with research from Euromonitor's team of in-country analysts.
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