As flexitarianism is expected to become more popular in Belgium during the forecast period, Belgians will increasingly need an alternative source of protein to compensate for their reduced consumption of meat. Therefore, demand for high protein dairy products is expected to continue to rise.
The ongoing consumer desire to reduce consumption of meat and dairy products obviously bodes well for the performance of vegan and plant-based products during the forecast period. Growth will be further stimulated by the expanding range of products available across dairy products and alternatives categories and their deepening penetration of retail channels.
The overall baby food category is expected to see growth constrained by unfavourable birth rates during the forecast period. Moreover, rising awareness of the health benefits of breastfeeding is likely to exert a downward pressure on sales of milk formula.
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Understand the latest market trends and future growth opportunities for the HW Dairy Products and Alternatives industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Dairy Products and Alternatives industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baby food and dairy and plant-based dairy For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See All of Our DefinitionsThis report originates from Passport, our HW Dairy Products and Alternatives research and analysis database.
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